Technology standardization is a dynamic cycle process of formation, implementation and diffusion of technology standards with the participation of multiple subjects. In order to study the effective strategy of promoting technology standardization, the standard organization is taken as the main body of the game, and the dynamic evolution game model of the tripartite strategy of enterprises, standards organizations and governments is constructed, and the impact of the cost, benefit, willingness of the standard organization, and different incentive models of the government on the system evolution process is discussed. The results of the study show that the strategy choice of enterprises and standard organizations and their input strength have an important impact on the system evolution, government subsidies have the best effect in the early stage of technical standardization, and the active input of enterprises can better motivate standard organizations to participate in technical standardization activities, which is conducive to improving the system stability rate. The results of the study can provide useful references for enhancing the enthusiasm of standard-related subjects and promoting the effective implementation of technical standardization activities.