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1.
The hypothesis that a speaker's perceived confidence is a function of his self‐image was studied in this investigation. Seventeen matched pairs of subjects were picked on the basis of a pretest of the Personal Report of Confidence as a Speaker index. The experimental subjects were given indirect suggestion that their audiences viewed them as confident speakers. Posttest differences between treatments was significant at the 5% level of confidence.  相似文献   

2.
《Communication monographs》2012,79(4):637-656
Based on a study on employees and their immediate manager in a Malaysian organization, we examine the total, direct, and indirect effects of supervisory communication practices with LMX and group commitment using structural equation modeling and bootstrap procedure. Based on our analysis, we found that within the group where the supervisor and subordinates are embedded, positive relationships communication, upward openness communication, and job-relevant communication partially mediated the relation between LMX and group commitment. The consequences of these findings are discussed and elaborated in this article.  相似文献   

3.
The way female politicians are discussed in traditional and new media may contribute to the way individuals evaluate those candidates. Objectification theory suggests that framing individuals in a way that reduces them to their physical characteristics is detrimental to perceived agency. To that end, an experiment was designed to determine the impact of objectifying comments on the evaluation of female candidates. Researchers created two Facebook feeds discussing a hypothetical female candidate. For both feeds, the discussion focused on the candidate’s policy credentials, with one feed containing commentary on the female candidate’s body. Aspects of credibility and suitability for office were impacted by objectifying commentary, implying the need for future research directed at the specific impact objectification has on candidate evaluation.  相似文献   

4.
ABSTRACT

This experimental study examined whether stories presented on Facebook that appeared to be from a news organization were rated as higher in perceived credibility than stories that appeared to be from a non-news organization. One-hundred-and-seven participants took part in the online study. One group saw stories that appeared to be from a news organization and another group saw the same stories that appeared to be from a non-news organization. Both groups rated the stories the same in terms of perceived credibility. The study also found that the higher the participants rated the stories in terms of perceived credibility, the higher they rated the organization’s perceived credibility. These findings point to potential implications for traditional journalistic outlets regarding their ability to be seen as credible, reliable online news sources—particularly through a social media platform like Facebook.  相似文献   

5.
This study examined the joint effects of a superior’s verbally aggressive behaviors and nonverbal immediacy behaviors on a subordinate’s perceptions of a superior’s credibility. Participants (n = 415) from intact classes were randomly assigned into one of the four experiment conditions simulated by four video segments: use of nonverbal immediacy and verbal aggression, nonuse of nonverbal immediacy and use of verbal aggression, use of nonverbal immediacy and nonuse of verbal aggression, and nonuse of nonverbal immediacy and verbal aggression. The findings indicate that superiors who do not use verbally aggressive messages and who are nonverbally immediate were perceived with a higher level of competence, trustworthiness, and caring than superiors who use verbally aggressive messages and who are not nonverbally immediate. In addition, superiors who use verbally aggressive messages and who are nonverbally immediate were perceived with the lowest level of perceived competence as compared to superiors in the other three conditions.  相似文献   

6.
Pornography use is often associated with less-progressive sex-role attitudes, such as endorsement of a sexual double standard between heterosexual partners, but the process by which this relationship occurs is still largely unexamined. The present study was conducted to examine how perceptions about pornography may play a role in the relationship between pornography use and sex-role attitudes. Perceived general acceptance and perceived influence of pornography on most people partially mediated the relationship between pornography use and sex-role attitudes. The more participants reported using pornography, the more they believed pornography was generally accepted and had a positive influence; however, conversely to what was hypothesized, the more positive they perceived pornography’s influence, the less likely they were to report sex-role attitudes that endorse a sexual double standard.  相似文献   

7.
Cable news schedule today is programed with a transition between objective reporting and subjective commentary. With this in mind, we address the question: to what extent does political ideology impact one’s estimation of factual content in the monologue of a partisan news host? Going beyond direct effects, we analyze two moderated mediation models, using news host as moderator and using parasocial relationship and source credibility as parallel mediators. Results show like-minded partisanship with a news host led to higher estimates of factual content, and this effect worked indirectly through credibility perceptions. Additionally, this process occurred more intensely for conservatives.  相似文献   

8.
《Communication monographs》2012,79(3):324-344
Fast-paced and arousing anti-drug ads, considered to have high perceived message sensation value (PMSV), enhance message processing and reduce drug use among young adults. Studies have yet to explore the relationship between specific, PMSV-enhancing message features and outcomes related to persuasion. Messaris’ (1997) concept of syntactic indeterminacy provides one plausible explanation for why message features contained in high PMSV ads might enhance message processing and subsequent changes in attitudes and behavior. The study explored this explanation by coding specific anti-tobacco ads for PMSV-enhancing features, merging these codes to a telephone survey among teens, and testing the relationship between message features and processing. The number of unrelated cuts and the use of suspenseful features (intense imagery and a second-half punch) increased message processing among older teens. An additive index comprised of these features was associated with message processing among both younger and older teens. Theoretical and practical implications are discussed.  相似文献   

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