共查询到20条相似文献，搜索用时 78 毫秒
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新媒体的兴起和发展,使得期刊的出版形式和运营生态发生了富有时代意义的转变,期刊出版面临前所未有的结构性变革。文章通过总结《未来科学家》杂志的融媒实践经验,探索媒介融合背景下科技期刊的合理运营策略,即以纸质期刊为基线,融合多层级的全媒体业态,助力科技期刊在战略转型期走出发展僵局。 相似文献
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随着数字阅读的普遍化,以纸质出版为核心的学术期刊受到严重冲击,亟待向数字化运营方向转型。基于SICAS消费者行为模型分析,学术期刊存在读者画像缺失、传播形式单一、互动机制不健全、学术服务力不足、私域流量未激活等问题。本文从洞察读者需求、利用多通道感知、建立全媒体传播矩阵、致力期刊数据化、建设学术社群等方面,提出学术期刊数字化运营的发展策略。 相似文献
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目前,学术期刊数字出版的发展已成为出版业的共识.然而,我国的学术期刊数字出版基本上都是将传统的纸质刊简单复制成数字版进行传播.由于没有统一的组织进行集中生产,各出版社单独进行数字版的发行难以形成规模效应,这就给了中国知网、万方等大型的期刊数据库以发展机遇.它们借助纸质期刊的内容优势,进行统一的数字出版,形成了庞大的用户基础,实现了对学术期刊数字出版的垄断. 相似文献
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我国出版业目前正处于数字出版与传统出版并存的时代,全媒体出版是顺应这一时代要求的出版业发展新业态。全媒体出版打破了传统出版的推广模式,实现了行业整合与新业态形成,引发出版模式、结构、方式以及管理等方面的调整与变革;纵然全媒体出版模式目前仍面临种种问题与挑战,但并不能阻挡全媒体出版时代的来·眠 相似文献
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面对数字化及快速发展的新媒体技术的挑战,《青年文摘》积极探索出版再造与转型,实施二维发展战略,一方面守正出新,秉持刊物传统特色,强化内容核心竞争力和营销服务力,有效防止品牌老化;另一方面更为重要的是迎难而上,开疆拓土,积极借力新媒体,探索布局新的出版业态,努力实现从生产单一纸质期刊的杂志社,向能够提供全媒体产品服务的现代知识、信息和智慧服务商转化。 相似文献
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学术期刊数字出版的运行模式与市场结构正在随着网络技术的发展而改变,为了全面解读国际上学术期刊数字出版的成功经验和发展趋势,文章从整体上把学术期刊数字出版的运行模式区分为引文索引加链接模式、学术搜索引擎加链接模式和全文数据库模式,进而分析国际学术期刊数字出版的市场结构变迁和产业链形态演变。 相似文献
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科技期刊全媒体出版的互联网思维 总被引：1，自引：0，他引：1
互联网的快速发展对科技期刊传统的服务模式造成了较大的冲击,运用互联网思维方式提高期刊的显示度和影响力,使期刊内容传播及影响最大化,是期刊全媒体出版的重要课题.基于互联网思维的特征,探讨科技期刊在全媒体出版时应采取的措施,提出基于互联网思维的期刊运营新模式,即对期刊内容重新定位,坚持“内容为王”;重新塑造传播模式,变“权威发布者”为“信息提供者”;重新构建服务模式,通过推送服务、定制服务等方式,满足读者新的个性化的需求. 相似文献
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《中国传媒科技》2019,(9)
大数据技术出现后,对数字出版产业的发展产生了深远的影响。无论在内容生产、流程管理、传播方式,还是交付形态等诸多方面,都表现出不同以往的特征,即生产主体多元化、流程管理协同化、传播方式场景化、交付形态多样化。数字出版逐渐摆脱传统出版的局限,向图书、期刊、报纸、广播电视以及互联网出版等多种业态融合的趋势发展。本文基于这一时代背景,从用户画像、产品发掘与过滤、出版流程协同、供需链结构变化以及知识服务的深化等方面阐述了大数据对数字出版的应用价值,认为通过大数据精准定位,实现用户体验的优化与迭代;构建知识关联体系,实现内容的发掘与过滤;整合企业内外资源,推动产品的协同运营;优化供需链结构,控制经营风险;加强资源深度开发,实现知识服务的更新迭代。 相似文献
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Milan Grba 《Slavic & East European Information Resources》2017,18(3-4):152-164
This article surveys a sample of sources of the information about Romania available to British readers in nineteenth century British newspapers and periodicals. It traces first contacts between the Romanian lands and Britain after the union of the principalities of Wallachia and Moldavia in 1859, then after their independence from the Ottoman Empire. The article highlights an increased Romanian interest in British periodicals, which reported and reviewed Romanian literature and scholarship. The article concludes that nineteenth century British newspapers and periodicals offer a great variety and wealth of new material previously unavailable or unknown to researchers. It also states that only a portion of a large quantity of this material has been indexed and is therefore available via the bibliographic sources mentioned in the article. The author argues for the need of a new and updated British-Romanian bibliography, which can draw on new online resources offering access to thousands of new newspapers and periodical records. 相似文献
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《Slavic & East European Information Resources》2013,14(4):25-33
ABSTRACT The paper looks at library approval plans for material published in Slavic, East European, and Eurasian countries from the selector's point of view. Reasons why a selector would or would not want one are examined. Success with approval plans requires monitoring receipts, as well as good and ongoing communication among the selector, the acquistions department, and the vendor. A preliminary list of vendors offering approval plans for the countries of the region appears in the appendix. 相似文献
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为进一步提升武汉科技信息共享服务平台使用效率,本文从平台资源建设、资源应用、供需对接方式和供需特点等方面分析了武汉科技信息资源服务现状;基于需求和利用的角度,结合平台管理实践和走访用户、问卷调查等研究方法,从信息资源需求主体和平台自身建设管理两个维度,找出制约科技资源供需对接的主要因素;以市场化和制度化为创新理念,从政策创新、机制创新、市场化服务、环境营造、人才培养等方面提出平台建设由“资源集聚”向“需求导向”转变的对策建议. 相似文献
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Josie Barnes Parker 《图书馆管理杂志》2013,53(6):731-737
ABSTRACTIn today's current political environment raising support for millage renewals, bond campaigns or even millage continuations for public libraries is affected by national politics, and a tendency towards tax aversion on principle across the country. The lessons we can learn from the governing boards of small and rural public libraries are worth raising up to a greater national consciousness. Board governance, community consciousness, and facilities management are clear and logical tools that elected boards of public libraries can use to politick for support of libraries. 相似文献
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《Slavic & East European Information Resources》2013,14(1):25-74
ABSTRACT The history of the almanac in Croatia is reconstructed through primary research in bibliographic and archival sources. The almanac is a vehicle for knowledge communication in informal contexts, engaging both oral tradition and literary forms traceable to medieval literacy and ways of structuring knowledge. The history of the almanac in Croatia reflects the changing context of the book trade, literacy, and the evolution of language. Four main stages are identified: (1) the beginning of the annual almanac in the seventeenth century; astrological almanacs reflecting the sensibility of the Baroque period; (2) the Enlightenment's stimulation of almanac publishing in the spirit of contemporary secular reforms in agriculture and education; (3) nineteenth-and twentieth-century almanac trade, showing complex and overlapping networks for the production, distribution and appropriation of printed almanacs;(4) roughly the end of World War II, when the almanac slowly moved out of the role of a popular mass medium and into specialized niches represented by regional, diaspora, and religious almanacs. 相似文献
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Neil De Young 《Publishing Research Quarterly》2009,25(3):139-146
Some key questions for publishers in today’s market are: Could Amazon’s recent merger and acquisitions strategy create a disruptive or paradigm shifting business model in the publishing industry? Do their recent actions post mergers and acquisitions illustrate a predicable pattern of behaviour that publishers can strategize around? This paper will explore these questions and look at some of the possible reasons behind Amazon’s business practices and the possible consequences to publishers. 相似文献
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Barbara Lison 《图书馆管理杂志》2013,53(2):180-187
ABSTRACTGerman authorities are expecting more than 1 million refugees by the end of 2015. These people come to Germany to seek protection and assistance and to build a new life, therefore it is important to welcome them and to assist them in their integration as soon as possible. This situation creates a versatile and perfectly fitting opportunity for cultural and educational programs, including libraries, which can play a vital role in this integration process. The key to integration is the knowledge of the German language, and the most important challenge now is to teach the necessary language skills to as many asylum-seekers as possible. 相似文献
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《Journal of Web Librarianship》2013,7(1):41-59
Abstract Many libraries use RSS to syndicate information about their collections to users. A survey of 65 academic libraries revealed their most common use for RSS is to disseminate information about library holdings, such as lists of new acquisitions. Even though typical RSS feeds are ill suited to the task of carrying rich bibliographic metadata, great potential exists for developing applications that can exploit metadata exposed to Web services via RSS. Using the MODS metadata format, entire catalog records can be seamlessly embedded in RSS 2.0 feeds. Existing tools, such as Library of Congress Java toolkits and XSLT stylesheets, can facilitate this process, while a new XSLT stylesheet may be used to create the RSS feeds complete with MODS records. As an example of the added functionality these MODS/RSS feeds can offer, records from a MODS-enriched RSS feed can be ingested into a non-RSS application such as Zotero. As more emerging library technologies use Web services architectures to handle data objects, the ability to syndicate catalog records will become more critical to providing innovative library Web services. 相似文献
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Michelle Rodino-Colocino 《Critical Studies in Media Communication》2013,30(5):375-390
This essay investigates key moments in the history of personal digital assistant (PDA) marketing to women. Analyzing promotional texts for three PDAs that received considerable press coverage from 1999 to 2001, this essay explores the cultural significance of the convergence of anxieties about women's place in the gendered division of labor with the computer industry's changing marketing imperatives. Drawing on an array of promotional texts, including news articles, press releases, promotional Web sites, and ads appearing in newspapers and magazines, this paper tells the story of how the computer industry aimed to sell smaller, faster computing devices to women while promising to mediate and thus reproduce women's overwork as paid and familial laborers. After experimenting with the PDA as a sexy fashionable gadget for working women, marketers approached women as mothers with “Audrey,” an Internet appliance designed for the kitchen. 相似文献