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1.
Engaging in relationships with other organizations is one way for nonprofit community sport organizations (CSOs) to acquire needed resources, knowledge, and other social benefits while achieving important public purposes and building community cohesion. This study explored the processes and outcomes of interorganizational relationships in CSOs through semi-structured interviews with presidents of these organizations (N = 20). The findings revealed key relationship processes including trust, consistency, balance, and engagement as well as specific management skills. The findings also revealed that relationships impacted CSOs through enabling improvements to program/service quality and operations, and enhancing community presence. The study contributes to the interorganizational relationship literature and our understanding of how relationships advance organizational goals in this small nonprofit context. 相似文献
2.
This paper explores the differing perceptions and identity responses (identification, apathy and disidentification) that potentially exist in relation to one non-profit Community Sport Organisation (CSO), and whether they explain variations in individuals’ existing values and beliefs, sport interest, community identification and views about one organisation's legitimacy. Data were collected using a quantitative online survey (n = 390), then analysed using Confirmatory Factor Analysis (CFA) and Multiple Analysis of Variance (MANOVA) to test three hypotheses investigating whether existing values and beliefs, shared community values, local players, organisational practices and sport interest varied based on perception of organisational image and identity response. Based on the contributions of this study, non-profit CSOs should spend time developing understanding of the key dimensions that make them relevant to constituents and to decipher the values and beliefs that underpin what external audiences expect from organisations. In addition, understanding specifically what a CSO's audience expects is fundamental if the organisation is to be perceived as legitimate in relation to its purpose. 相似文献
3.
《Sport Management Review》2014,17(1):23-34
Previous research examining people with disabilities has mainly looked at participation barriers and has formulated implications for sport providers; however, the supply side has been largely neglected. The purpose of this study was to explore the organizational capacity and organizational problems of clubs that provide sport for people with disabilities (referred to as ‘disability sport clubs’). The conceptual model of organizational capacity was used as a theoretical framework. Within a German sport club sample (n = 19,345), a sub-sample of disability sport clubs (n = 521) was identified. The idea was to compare disability sport clubs with other sport clubs; however, comparing a small sub-sample with a large rest-sample may inevitably lead to statistical significance. Therefore, a matched pairs analysis was applied. Since disability sport clubs were significantly larger in terms of members and sports and were located in bigger communities, statistical twins were identified in the dataset that were similar in size and location. The results showed that clubs providing sport for people with disabilities are not specific disability sport clubs. Evidently, these are large multi-sports clubs that have greater capacity for catering for older adults and low-income people, for strategic planning, and for establishing relationships with other institutions in the community than their statistical twins. The regression results indicated that strategic planning significantly contributed to the reduction of several organizational problems of disability sport clubs. The findings have implications for policy makers, club management, and sport management scholars. 相似文献
4.
Sport policies aiming at increasing mass participation and club participation have stressed the importance of sport infrastructure. Previous research has mainly analyzed the influence of individual factors (age, income, etc.) on sport participation. Although a few studies have dealt with the impact of sport facilities on sport participation, some methodological shortcomings can be observed regarding the integration of sport infrastructure into the research design. Oftentimes, subjective measures of infrastructure are employed, leading to biased results, for example inactive people have a worse perception of the actual supply of facilities. In fact it is important to measure the available sport infrastructure objectively using a quantitative approach and integrate it into statistical models. Therefore, the purpose of this study is to analyze the impact of individual and infrastructure variables on sport participation in general and in sport clubs using geo-coded data following a multi-level design. For this purpose, both primary data (individual level) and secondary data (infrastructure level) were collected in the city of Munich, Germany. A telephone survey of the resident population was carried out (n = 11,175) and secondary data on the available sport infrastructure in Munich were collected. Both datasets were geo-coded using Gauss–Krueger coordinates and integrated into multi-level analyses. The multi-level models show that swimming pools are of particular importance for sport participation in general and sport fields for participation in sport clubs. Challenges and implications for a more holistic modeling of sport participation including infrastructure variables are discussed. 相似文献
5.
《Sport Management Review》2014,17(3):310-323
This research examined how familiarity with a brand influences how negative publicity related to a celebrity endorser is perceived. Specifically, the current research determined if familiarity with event and sponsor brands may temper any negative consequences of being linked with negative celebrity endorser publicity. Two studies were conducted to investigate this aim. Study 1 (n = 136) used unfamiliar brands and indicated attitudes towards the selected sponsor and the event brands were significantly reduced after negative publicity surrounding an associated celebrity endorser emerged. In contrast, individuals not exposed to negative publicity did not report reduced attitude scores. Study 2 (n = 272) used unfamiliar and familiar brands and found that negative publicity surrounding celebrity endorsers has the capacity to weaken attitudes towards associated event and sponsor brands. However, any negative impact was tempered by an individual's familiarity with the respective brand, indicating brand familiarity has a moderating effect on brand attitudes within the sports marketplace. This research furthers understandings related to sport sponsorship theory by assessing the role of brand familiarity in tempering information transference. Additionally, the paper provides insights to the events category which has not been researched previously. Brand managers can use this information to develop proactive and reactive strategies to employ to protect their brands when celebrity endorsers attract negative publicity. 相似文献
6.
《Sport Management Review》2015,18(1):69-85
The current study focused on addressing a gap in understanding the design, structure, and management of sport-for-development (SFD) initiatives, in this case an initiative rooted in sport-based service learning. Sport, and specifically SFD, has been shown to facilitate positive outcomes such as social capital development through expanding networks and community building. Some studies have focused on impacts on volunteers in sport and SFD programs. These volunteers have developed networks most often through informal relationship building activities. Building on this knowledge, the current mixed methods study investigated the social capital development of alumni of a college service learning through sport course. Survey data (n = 93) and individual interviews (n = 22) with participants who had completed at least one semester in the course indicated that social capital development was facilitated. In particular, the intentional design, structure, and management aspects of the course and program provided opportunities for social capital development. 相似文献
7.
《Sport Management Review》2016,19(4):441-453
The first purpose of this study was to elaborate upon existing critiques and return to the fundamental brand personality concept by reexamining personality trait theory (i.e., lexical approach) and the sport brand personality literature. Based on a conceptualisation of sport brand personality, the second purpose was to develop an instrument for measuring brand personality in sport based on the restricted definition that excludes non-human personality traits. We adopted the lexical approach in an effort to explore the application of the HEXACO model for obtaining a set of representative personality traits (N = 36) both applicable and relevant to sport brands. For the purpose of this study, a sport brand × subject structure was utilised to find major sport brand personality dimensions. As a representative brand in sport, the National Football League was selected. Two data sets were collected from college students. The 36 sport brand personality traits were submitted to a principal axis factor analysis on the first data set (N = 196). The analysis identified five factors (i.e., Agreeableness, Extraversion/Emotionality, Openness, Conscientiousness, and Honesty) that closely resemble the structure of human personality models. A Confirmatory Factor Analysis confirmed that the newly developed five-factor model has an acceptable fit to the second data set (N = 155). This study identified that the lexical approach can provide a conceptual and methodological foundation when developing brand personality instruments. 相似文献
8.
Scholars have suggested that small-scale sports events may be a sustainable form of tourism development for communities (e.g., Higham, 1999). The purpose of this study was to examine six small-scale sports events and the work of a local sports commission in the context of the three pillars of sustainability: economic, social, and environmental. Small-scale sports events are largely competitor or parent-as-spectator based, often annual, and attract little media attention. The six events were: a marathon, Senior Games, archery, soccer, softball, and swimming. The participants or spectators of the six events were surveyed onsite or online over an 18-month period and additional data from the sports commission, where relevant, were included. Sample sizes ranged from n = 68 to n = 447. The results suggest that a small-scale sports event portfolio consistent with a community's infrastructure and human and cultural capital may be a viable form of sustainable tourism development. 相似文献
9.
《Sport Management Review》2016,19(2):183-197
Brand communities have become an important aspect for brand management in social media. However, many brands have failed to establish a successful online brand community. In this study, we introduce branded communities as an alternative concept to brand communities. In contrast to brand communities, a branded community does not revolve around a specific (sport) brand, but around any interest or need. However, a specific brand makes use of the community for marketing purposes by sponsoring or operating the community. We emphasize the suitability of sport as an interest around which branded communities can be built as well as links of branded communities to sport sponsorship. We empirically studied the factors which influence the success of this phenomenon and the effects of operating or sponsoring such a community for a brand by using an online survey (N = 501) of members of a branded online community relating to football. The results demonstrate the relevance of topic interest (i.e., identification and involvement with football) and the quality of the community as determinants of interest in and loyalty towards a branded community. The brand owner benefits from an increase in brand loyalty for those community members who are aware of the brand as the operator of the community, whereby awareness of this sponsorship does not decrease loyalty towards the community. Our research contributes to previous knowledge by proving that branded communities are both an effective means for companies to deploy sponsorship and branding strategies in social media and provide a promising opportunity for sport managers to generate value. 相似文献
10.
The revenue composition of for-profit and non-profit organisations is fundamentally different. Non-profit organisations have diversified revenues and must therefore manage an income portfolio. For the management of the income portfolio of a non-profit sport club it is not only important that sufficient revenues are available, but also where they come from as complex interactions exist among different revenue sources. These interactions are referred to as crowd-out effects (increases in one revenue source lead to decreases in another source) and crowd-in effects, respectively. The interactions among revenue categories of non-profit sport clubs were analysed using a longitudinal dataset from a nationwide sport club survey in Germany (n = 5026). Elasticity measures were calculated within a regression framework which provided information about the nature and significance of interactions. The results revealed a significant positive interaction between revenues from donations and sport supply (e.g., membership and service fees) pointing towards a crowd-in effect, i.e., increased revenues from donations have crowded in revenues from sport supply. Moreover, increased revenues from subsidies were found to crowd in revenues from donations and economic activities (e.g., sponsorship). Significant negative interactions were observed for revenues from economic activities and other supply suggesting that increased revenues from economic activities have crowded out revenues from other supply. The findings indicated an increased level of commercialisation supporting a modernisation of German clubs. Furthermore, the uncertainties have increased and therefore sport clubs have to consider the level of uncertainty of their revenue sources when they manage their income portfolio. 相似文献
11.
Yuhei Inoue Caroline Heffernan Taku Yamaguchi Kevin Filo 《Sport Management Review》2018,21(2):202-218
In this mixed methods research, the authors examine a unique type of small-scale event – a charity-affiliated sport event – and define and measure its social and charitable impacts as perceived by residents. Findings from interviews (N = 37) and surveys (N = 459) with residents indicated that the event’s social impacts can be defined by its capacity to develop social capital, enhance collective identity and pride, and promote sport, health, and well-being. Three types of charitable impacts also emerged, including empathy for cause, informational support, and tangible support. Of them, empathy for cause, which addresses a central social issue in the host community, had the strongest association with residents’ perceptions of social impacts. These results provide evidence of a variety of positive impacts that a charity-affiliated sport event has on a community, which can be used to bolster appeals for corporate sponsorship and government support to assist in event delivery. 相似文献
12.
This paper analyses the sport expenditures of people who are members of non-profit sports clubs (N = 10,013) in Germany. Adult members, active in 21 sports, were asked about their sport expenditure relating to several defined categories. The results show that members spend an average of €1610 per year on their chosen sport. Sport specific analyses reveal big differences in expenditure between sports, ranging from badminton (€338) to equestrian (€7902). According to sport-specific regression analyses, personal income, level of performance, and weekly time of participation are the main predictors of sport-specific expenditures. Compared to other studies, these results show that the financial status of members of non-profit sports clubs is very strong. 相似文献
13.
As sport marketers are increasingly engaging in cause-related sport marketing (CRSM) programs, there is a growing interest in understanding what CRSM characteristics and circumstances can lead to success. This study extends prior research by examining the direct and moderating impacts of team identification and cause organizational identification on consumer attitudes toward cause related sport marketing (CRSM) programs using intercollegiate sport contexts in the United States. A two groups (high vs. low-fit CRSM messages), between subject, and post-test only experiment (N = 309) denoted that respondents showed more positive attitudes toward high-fit CRSM messages and both team identification and cause organizational identification had different moderating effects of sport/cause fit on attitudes. Fit between a sport team and a cause had a greater impact on attitudes when consumer affinity toward the sport team was more positive. However, fit had little or no impact when consumer affinity toward the cause was positive, but it played a significant and positive role when consumers showed low affinity toward the cause. 相似文献
14.
The present study revisited the problem of estimating Olympic success by critical demo-economic indicators. The sample consisted of the 75 winner countries at the Athens 2004 Olympic Games (not previously analyzed). Medal totals were log-linearly regressed on land, population, GDP, urban population, inflation, growth rate, unemployment, labor force, health expenditures, ex-host, and team size. Multiple regression assumptions were tested with proper diagnostics including collinearity. Olympic team size was the best single predictors of Olympic medals (R2 = 0.690, p < 0.001), and as an alternative criterion variable was significantly regressed on population, growth rate, health expenditure, and unemployment (R2 = 0.563, p < 0.001). Medal totals were significantly regressed on population, ex-host, health expenditure, growth rate, and unemployment (R2 = 0.541, p < 0.001). The classical population-GDP model extracted only 28% of the variance in total medals (R2 = 0.277, p < 0.001), and this was slightly improved when combined with unemployment (R2 = 0.365, p < 0.001). It appears that the size of the Olympic team plays the role of transmitting the composite impact of a country's size and economy to the end-phase of Olympic success. Winning Olympic medals depends on the combined potential of population, wealth, growth rate, unemployment, ex-host, and social-sport expenditures. Larger and wealthier countries win more medals by “producing” larger Olympic teams as a result of possessing more athletic talents and better support for social and sport related activities. 相似文献
15.
As volunteerism occurs in an organizational context, both individual factors and organizational characteristics affect (potential) volunteers in sports clubs. Whereas a number of researchers have studied individual-level determinants, knowledge on the role of organizational-level factors is limited. Based on the concept of organizational capacity, in the present study, the authors investigate whether and how human resources, financial, and structural capacities of sports clubs influence individual voluntary engagement. Using data from German football and track and field clubs (n = 296) and their members (n = 1222), the effects of organizational capacity on voluntary engagement within two subsamples, adult members and parents of underage members, are examined. The results of multi-level mixed effects regression analyses show that all capacity dimensions are significantly associated with voluntary engagement of both adult members and parents of underage members. A larger number of members and a greater share of volunteers reduce the amount of time a volunteer devotes to voluntary work; adult members are less likely to volunteer when their club has a balanced budget; and strategic planning increases the likelihood of individuals to volunteer informally. Overall, the results support the notion that the organizational context is more relevant to volunteering of adult members than individual characteristics and equally relevant to parents of underage members. Managerial implications to facilitate volunteering, such as shifting club goals towards youth development and sports for all provision, are discussed. 相似文献
16.
《Sport Management Review》2016,19(2):120-132
A growing number of sport for development and peace (SDP) organizations seek to address social issues through sport. Hall et al. (2003) created a multidimensional framework that suggests SDP and other nonprofit organizations need human resources, financial, and structural capacities to accomplish their organizational goals and objectives, but may face challenges with developing these capacities. The current study used this framework and examined the capacities of Gainline Africa – a small SDP nonprofit organization based in North America and operating programming in an East African post-conflict community – to identify critical elements that influenced the organization's ability to fulfill its mission. Semi-structured interviews (n = 10) were conducted with its North American staff members. The study's findings build upon the theoretical understanding of organizational capacity within nonprofit sport organizations, and several new elements such as community funding and managing nontraditional Global North-Global South dynamics, were revealed that could be unique to the SDP context. Practically speaking, smaller SDP organizations can use the findings to help increase their organizational capacity through leveraging local partnerships and understanding the role and usage of paid versus volunteer staff members. 相似文献
17.
《Sport Management Review》2014,17(3):254-264
Consumers are bombarded every day by numerous promotion messages, and their decision making in purchasing sport goods or services is frequently confused by these advertised information (Lysonski, Durvasula, & Zotos, 1996). For this reason, research in consumer decision-making styles has become increasingly popular. In 2009, Bae, Lam, and Jackson developed the Purchaser Style Inventory for Sport Products (PSISP) to identify consumers’ shopping behaviors. However, the PSISP was exploratory in nature. The purpose of this study was to validate the PSISP using confirmatory factor analysis. Participants (N = 455) were college students in the southern region of the United States. Fit indices (e.g., CFI = .92, SRMR = .068, RMSEA = .065: 90% CI = .062; .068) indicated the model provided reasonable fit to the data. After model respecification, the 37-item PSISP-II model significantly (p < .001) improved and included nine latent factors: Quality, Brand, Fashion, Recreation, Price, Impulse, Confusion, Habit, and Endorsement. It was concluded that the PSISP-II was a reliable scale in measuring consumer decision-making styles in purchasing sport products. 相似文献
18.
Volunteers are a major labor source in sports; however, the impact of volunteers on organizational image or on customers’ repatronage intentions has not been studied. An experimental study (2 × 3 factorial design) was employed to explore the effect of Employment Status of the service provider and perceived Quality of Service Exchange on Perceived Organizational Image and Intention to Attend a Game with 461 college students who were potential customers of college sports. Quality of Service Exchange included Technical Aspects (presenting of information vs. presenting of no information) and Relational Aspects (willingness to help vs. unwillingness to help). Results showed that both Perceived Organizational Image and Intention to Attend a Game were primarily determined by Quality of Service Exchange. Employment Status and the interaction term between Employment Status and Quality of Service Exchange only minimally influenced the two dependent variables. This suggests that potential customers of college sports did not distinguish the service of volunteers from that of paid-employees. 相似文献
19.
Fossil fuels used in automobiles have generated over 15% of the carbon emissions worldwide (Nascimento et al., 2009) and driving represents the human activity contributing the most to air pollution (Barkenbus, 2009, Wiederkehr, 1995). As such, the purpose of this study was to generate understandings concerning the environmental impacts of ice hockey at the community level. Specifically, interviews with parents (n = 32) of minor “rep” ice hockey players on two teams (16 parents from “A” level and 16 parents from “AAA” level) in Ontario, Canada were conducted to elicit information on automobile usage for “away” game travel. Using this information, two carbon footprint calculators were employed (CarbonZero and PlanetAir) to ascertain the carbon footprint of these hockey players. The results of the investigation show that the teams journeyed 44,036 (“A” team) and 33,477 (“AAA” team) kilometres, respectively, for “away” games and the total environmental impact of this travel was approximately 20 tons of carbon dioxide (CO2). Organizational and individual behavioural initiatives, to mitigate impacts, are discussed as are future research initiatives about this important issue. 相似文献
20.
《Sport Management Review》2014,17(4):470-483
The branding of sport leagues represents an emergent area of scholarship. The current research capitalised on an opportunity to explore the strategies sport leagues can implement to develop their brand and consequently better satisfy their consumers. The Psychological Continuum Model (PCM) was used to guide the examination of sport brand development strategies recommended by consumers of a sport league. Mixed method data were collected from football consumers in Australia (N = 230). Seven themes were uncovered through qualitative content analysis representing three brand development strategies – market penetration, market development and product development. The study contributes to sport management literature by (1) identifying strategies that can be used to position sport brands; (2) indicating how these strategies may be used to influence consumers’ brand associations; (3) demonstrating the close brand relationship between leagues and their clubs and (4) enhancing market research sampling knowledge. The study also provides sport managers with strategic brand management directions. 相似文献