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1.
Although the rise of nationalistic activism in the Chinese online sphere has drawn much scholarly attention, few studies have examined how nationalism, usages, and motivations of the Internet affect nationalistic actions among general Internet users in China. Using Sino-Japanese diplomatic disputes as a testing ground, this study investigates the effects of news use from traditional and new media, nationalistic attitudes, and motivations for Internet use on anti-Japanese political behaviors such as boycotting and protest participation. Analyses of online survey data revealed that nationalism is positively correlated with information-seeking and social-interaction motivations for Internet use regarding Sino-Japanese disputes. Results also showed that the stronger the motivation for using the Internet to discuss topics associated with Sino-Japanese disputes, the more likely respondents engaged in anti-Japanese behaviors. This study indicates that nationalistic attitudes and motivations involved in the use of new media technologies have significant effects on mobilizing supporters for anti-Japanese actions. 相似文献
2.
This study is the first to explore the motivational, cognitive, affective, and personality factors that influence the enjoyment of and exposure to TV series with horror content. The most-watched TV series identified by 411 study participants were examined in the study. Results indicate that personality traits significantly predict cognitive and affective involvement with these programs and viewing motivations. Viewing motivations significantly influence viewers’ cognitive and affective involvement with these TV series as well as their viewing enjoyment and frequency. While positive affect and negative affect are significant predictors of viewing enjoyment, viewing enjoyment has a positive effect on viewing frequency. 相似文献
3.
《广播与电子媒介杂志》2013,57(3):332-348
Contemporary normative concerns that the Internet might fragment national audiences and polities are based on suggestions that the medium is particularly conducive to specialized use. However, relatively little quantitative research has explicitly examined this contention. This study evaluates outlet specialization within the context of online news reading. Analyses of news viewing by a nationally representative panel of Internet users reveal that the user demographic profiles of news sites are individually distinct. More important, the topics that readers view vary by the sites they access. In sum, the provision of news over the Internet exhibits ample signs of outlet specialization. 相似文献
4.
This study examined the relationships among viewers’ family communication patterns, sex and pregnancy experience, music video viewing motivations, and viewers’ cognitive processing of a music video about teenage pregnancy. Respondents were high school students, who watched a music video and filled out questionnaires on two occasions. Results of a path analysis demonstrated different paths for girls and boys: For girls, family communication patterns and sexual/pregnancy experience were directly related to the activity with which they processed the video; for boys, family communication patterns had a direct path to activity, but also had a path through observational goals. Results suggest that family communication patterns may operate as enduring general cognitive structures that predict viewer activity. 相似文献
5.
Social TV viewing is generally understood as a simultaneous act of watching TV and engaging in communication about the TV program with other TV viewers connected online. In response to the increasing popularity of this new TV viewing practice, the current study examined how individuals’ extrovert personality and loneliness influence social TV viewing experiences through the theoretical notion of social presence. An online survey was completed by 330 individuals. Results demonstrated that extrovert personality positively influenced social TV viewing experiences; it is important to note that this relationship was mediated by social presence. Loneliness itself was negatively related to social TV viewing experiences; however, this relationship was moderated by social presence. Specifically, when lonely people felt strong social presence, they enjoyed social TV viewing experiences. The findings provide theoretical implications for social TV research, the dynamic role of social presence, social enhancement model, and social compensation model. 相似文献
6.
This national survey of broadband users (N = 200) investigates people’s participatory behavior on Internet video websites by analyzing their use of interactive features. It seeks to identify a group of “interactive audiences” who take full advantage of web interactivity and may be most valuable to advertisers. This study defined audience interactivity based on people’s frequency in using interactive features and three groups were identified—non-interactive audience, average audience, and interactive audience. It compared three audience groups based on traditional audience valuation criteria such as demographics and media consumption levels, as well as newly proposed criteria including online engagement level and electronic word-of-mouth value. Results indicated that interactive audiences are younger, more engaged online, and have higher electronic word-of-mouth value than non-interactive audiences. Because audience interactivity is related to audience value, findings suggest that advertisers should invest more in this highly engaged and influential group online. The results also reveal the need for expanding audience valuation criteria, particularly in the online space, to include other variables such as online engagement level and electronic word-of-mouth influence. The study then offers practical implications for website managers and marketers. 相似文献
7.
《Mass Communication and Society》2013,16(1):77-101
Parental control of children's television viewing has been studied for the last 4 decades. Cultural analysts have advocated studying media use as part of a broader family system. Framing media use as a process of domestic consumption raises interesting questions about media institutions' influence on parental mediation of viewing content. This study analyzes 2 structures present in video stores. I conclude that stores introduce structural constraints on parent-child discussion of content. Although many parents readily adopt these constraints in their video use, social class is a strong influence over their access to and negotiation of these control structures. The conclusion discusses the prospects for effective parent-child engagement over media content, given this set of institutional constraints. 相似文献
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9.
This study compared and integrated the influence of motivational and situational determinants on news viewing behavior. Individual people-meter data allowed the unobtrusive study of news viewing situations. The finding is that the viewing context is much more important than motivations. However, interest in the news and politics can reinforce or reverse situational influences. For interested viewers, watching more TV in general mainly explains news viewing, while for less interested viewers, lead-out effects and social viewing are more relevant. 相似文献
10.
This study employed an online survey (N = 310) to explore how viewers’ motivations for social TV participation influence their involvement in social TV activities, their program commitment, and network loyalty. Findings show that social infotainment and social companionship are the primary motivations of social TV participation. However, only social infotainment significantly predicts the intensity of viewers’ social TV usage, which has a positive influence on program commitment and network loyalty. Additionally, the relationship between social TV usage and network loyalty is partially mediated by program commitment. These findings demonstrate the value of social TV to broadcasters and provide directions for initiating and maintaining long-term relationships with viewers. 相似文献
11.
Andy Horbal 《The Journal of Academic Librarianship》2018,44(2):179-189
Although a substantial majority of academic libraries now provide streaming video, the literature contains few studies which focus on how such resources are used. This article presents the results of a qualitative research study consisting of in-depth interviews with 18 instructors who use of one category of streaming video resources, educational videos, which are important because they are sold a higher price than most individuals can afford, and thus are typically only available to instructors through the library. The study's main findings are that instructors think educational streaming video resources compare favorably to commercial and non-streaming alternatives in most respects and use them whenever possible, that the primary benefit of these resources is to facilitate better use of limited class time by enabling instructors to assign videos as outside-of-class viewing, and that the library is not the primary means instructors use to discover new educational streaming video resources. Additional insights are provided into factors that academic libraries should consider when deciding which resources to invest in, which acquisition models to pursue, and what marketing strategies to employ to ensure maximum usage. 相似文献
12.
Rowena CullenAuthor Vitae Laura SommerAuthor Vitae 《Government Information Quarterly》2011,28(2):148-154
This article addresses the widely debated question of whether online communication through the Internet will fulfill its potential to enhance democratic processes in society. The paper reports the findings of a survey of groups engaged in some form of civic activity, in both online and offline groups. Comparisons are drawn between the responses of those engaged in both types of group to determine whether the motivations, behavior, and satisfaction of participants differ because of the medium of communication. Contrary to some expectations in the literature, the findings suggest that participants in online groups are marginally less satisfied with their participation in their group. The findings have implications for politicians, policy makers, and groups engaged in civil society when using online channels of communication for democratic discourse. 相似文献
13.
Binge-watching—the intensive, consecutive viewing of televised series—has become a prevalent usage pattern of entertainment media, which may influence users’ psychological well-being both positively and negatively: On the one hand, binge-watching could increase viewers’ enjoyment, recovery experiences, and vitality through an increase in perceived autonomy. On the other hand, binge-watching can trigger goal conflicts and feelings of guilt, which may reduce well-being. Drawing on an online survey (N = 499), the present study examines the tension between these two mechanisms and their effects on users’ well-being. The data largely support the hypotheses: Binge-watching is perceived as recreational as long as goal conflicts and feelings of guilt can be avoided. Well-being, on the other hand, is positively affected by binge-watching-induced increases in perceived autonomy. These results corroborate the central role of self-determination as a link between media reception, media enjoyment, and psychological well-being. 相似文献
14.
Miao Guo 《广播与电子媒介杂志》2018,62(2):195-214
This study investigated social television viewing behavior by introducing the social engagement construct and validating its measurement scale. A total of 655 social media users in 2 online consumer panels were sampled to complete the 3-stage research strategy. Through conceptualization and operationalization of social engagement, this study identified 4 underlying dimensions in social engagement, i.e., vertical involvement, diagonal interaction, horizontal intimacy, and horizontal influence. These 4 dimensions represent a continuum in which audiences’ social engagement behaviors range from a lower level (vertical involvement) to a higher level (horizontal influence). The theoretical and practical implications of the social engagement construct were also discussed. 相似文献
15.
This study examines audience uses of three types of interactivity, user motivations for visiting an online newspaper, and the relationship between user motivations and use of the different types of interactive features. There are three types of interactivity on a continuum: medium, human/medium, and human interactivity. In an online survey of 542 respondents, results indicate that medium interactive features were used most frequently and human interactive features used the least. Three motivations for using online newspapers emerged—information seeking/surveillance, socialization, and entertainment. In addition, further analysis found that although all three motivations were predictors of use of medium interactive features, the information seeking/surveillance motivation was not a significant predictor of use of human/medium and human interactive features. 相似文献
16.
Gang Han Ph.D. 《Mass Communication and Society》2013,16(1):62-81
Based on General Social Survey data, this study employs logit models to clarify the effects of new media use and sociodemographic characteristics on voter turnout in the 2000 presidential election. It also discusses the predicting power of social-demographics on new media use behavior. Findings highlight that the behavior of actively seeking political information online, which can be expected by the level of education and income of Internet users, raised their likelihood of voting. General Internet exposure, which is reduced by age and affected by gender, however, could not increase the turnout as expected. Among sociodemographic indicators, education counted the most in the 2000 presidential election. People's sociodemographic characteristics were stronger predictors than their new media use behavior for voter turnout. 相似文献
17.
《Communication methods and measures》2013,7(1):28-47
This article examines if different conditions of stimulated recall influence perceptions of task-related competence in small discussion groups. Although the validity of simulated recall has been assessed in educational and interpersonal contexts, it is not clear how features of the method influence the measurement of perceptions at different levels of analysis. Participants worked on a task in groups and then viewed a videotape of the interaction. The video was paused for participants to rate each other on several influence measures. Participants were randomly assigned to one of four viewing conditions based on whether participants could see themselves in the video and whether they made self-ratings regarding their participation. Findings revealed that self's visual presence in the video and providing self-ratings had only a minor impact on the distribution of influence ratings. 相似文献
18.
《Library & information science research》2000,22(1):5-34
This longitudinal study, carried out between November 1993 and 1998, investigated the reasons that adult learners in Iceland gave for wanting to learn about the Internet, and their attitudes to it. Data were collected through a short open-ended electronic mail survey delivered to participants in Internet training courses held in Iceland over a three-year period. The authors describe the three stages in the research: identification of elements of an analytical framework; testing of a behavioral intention model of Internet use based on the theory of planned behavior; and use of the model to identify attitudes to the Internet, social influences on Internet use, perceived control of Internet use, and changes in these factors as the Internet became more widely known. They observed that learners' intended uses of the Internet became more specific between 1994 and 1996. While the influence of the media and the general community increased in this period, attitudes remained relatively stable. Participants found the Internet interesting and useful, with positive advantages over other media. They were positively disposed toward it as a source of information. For some, use was constrained by perceptions that they needed to have more knowledge or understanding in order to use the Internet better. 相似文献
19.
Michael Scharkow 《Communication methods and measures》2016,10(1):13-27
The vast majority of empirical research on online communication, or media use in general, relies on self-report measures instead of behavioral data. Previous research has shown that the accuracy of these self-report measures can be quite low, and both over- and underreporting of media use are commonplace. This study compares self-reports of Internet use with client log files from a large household sample. Results show that the accuracy of self-reported frequency and duration of Internet use is quite low, and that survey data are only moderately correlated with log file data. Moreover, there are systematic patterns of misreporting, especially overreporting, rather than random deviations from the log files. Self-reports for specific content such as social network sites or video platforms seem to be more accurate and less consistently biased than self-reports of generic frequency or duration of Internet use. The article closes by demonstrating the consequences of biased self-reports and discussing possible solutions to the problem. 相似文献
20.
Debra J. Slone 《Library & information science research》2003,25(4):403-418
This study analyzed observations and interviews of 31 participants, who were divided into six age groups, to understand the influence of end-user goals and experience on Internet search approaches. Users who lacked experience approached the Internet similarly no matter what the age group. Children and older adults were more likely to lack online search experience than other users. In addition, children and older adults were more homogeneous than other users in that they had a narrow range of situational goals, whereas users in other groups had a wide range of situational goals. The study has implications for user services and research in end-user searching. An understanding of the influence of age, experience, and goals on Internet search patterns might guide how, how much, and in what format information should be presented in the future. Knowledge gained from this study can also form the basis of hypotheses for larger studies. 相似文献