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1.
That television is basically a low‐key and close‐up medium is demonstrated in the following research undertaken by two members of the Department of Communication Arts and Sciences of Queens College, City University of New York. Alan H. Wurtzel is an instructor at Queens while working on a doctorate at New York University. Dr. Joseph R. Dominick is assistant professor and holds the Ph.D. from Michigan State University. Both authors wish to acknowledge the assistance of their colleague, Dr. Gary Gumpert. 相似文献
2.
Ken Hadwiger 《广播与电子媒介杂志》2013,57(3):317-324
All radio and television stations in some way use the human voice as a major communications tool in their programming and their programs and advertising messages. Although some research into this instrument was conducted, particularly in the late 1920s and 1930s, research into the qualities and effects of broadcast voices recently has been infrequent. Ken Hadwiger earned the M.A. from the University of Iowa and the Ph.D. from the University of Oklahoma. A former member of the faculty at Wichita State University, he presently is Director of Mass Communications at Eastern Illinois University. Dr. Hadwiger has logged eight years of professional radio and television announcing and directing experience. 相似文献
3.
Ali Reza Zohoori 《广播与电子媒介杂志》2013,57(1):105-113
This study compared uses of U.S. television by foreign children residing in the U.S. and their American counterparts in light of theories of acculturation, cultivation, and uses and gratifications. Compared with U.S. children, foreign children: used television more for learning purposes, were relatively more interested in television programs, spent more time watching television, identified more frequently with television characters, and expressed stronger beliefs in the social reality portrayed by television. 相似文献
4.
Readers with young children may have noticed the occasional Spanish language vignettes appearing from time to time on Sesame Street, the popular public television program for pre‐schoolers. The following article describes the development and audience impact of a program designed to reach a Spanish‐American audience in a Texas city. The study is presented primarily as a guide for other programmers desiring to evaluate audience effects of such content. This article is a summary of a longer report done under an Office of Education subcontract to the Center for Communication Research at the University of Texas. Dr. Williams is Director of the Center and professor in the school of communications, while Diana Natalicio is now an assistant professor of linguistics at the University of Texas at El Paso after having completed her doctorate in linguistics at the Austin campus in 1970. 相似文献
5.
A random sample telephone survey of 579 VCR owners revealed that length of VCR ownership was related to attitudes, behaviors, and communication technology ownership. The longer the VCR presence, the more likely respondents were (a) to express positive altitudes about watching and recording network television; (b) to record television shows; (c) to perform higher level recording behaviors (e.g., recording a program while watching another); (d) to record sports programs, news magazines, and public television shows; and (e) to seek particular tapes at the video store. The results support the contention that VCR adopters are not a monolithic group and that familiarity may cause the newest adopters to reinvent the way they use the VCR. 相似文献
6.
Lionel C. Barrow Jr. 《广播与电子媒介杂志》2013,57(3):229-238
A recent survey by Broadcasting of television programming personnel indicates that professionals in the broadcasting field agree with the general public in holding that the Kennedy‐Nixon debates during the late presidential election campaign were among the most exciting programs ever presented on television. We know that the audiences to these “great debates” were among the largest ever recorded, but sheer numbers do not tell us why audiences paid attention to these debates in the first place, much less the potential and actual effects of these programs. The following article is one of a number being prepared by the members of the Communications Research Center at Michigan State University, covering a great many facets of political behavior in the 1960 campaign and election. The author of the following article, Dr. Lionel C. Barrow, Jr., is Assistant Professor in the Communications Research Center. 相似文献
7.
The following study reports viewer reactions to missing network news anchormen, and concludes the strike and substitute newsmen had little effect on viewing habits. Dr. Lawrence W. Lichty is associate professor of communication arts at the University of Wisconsin in Madison while Dr. David J. LeRoy is assistant professor of speech at Florida State University. This study was accomplished with the aid of funds provided by the Computer Center and Graduate School at Wisconsin. 相似文献
8.
John Wanat 《广播与电子媒介杂志》2013,57(4):413-422
The following three part debate is in response to the article “Functionalism and the Mass Media,” which appeared in 19:11–22. Dr. Pryluck is associate professor in the Department of Radio, Television and Motion Pictures at the University of North Carolina at Chapel Hill. Dr. Anderson directs the Broadcast Research Center at Ohio University, and Dr. Meyer is a member of the communications faculty at the University of Massachusetts. 相似文献
9.
Herbert H. Howard 《广播与电子媒介杂志》2013,57(2):209-232
One of the oldest and largest of the group owners in radio and television is historically traced in this article, taken from the author's dissertation on group ownership in television, written under the direction of past BEA‐President Rod Right‐mire at Ohio University. The author is on the broadcasting faculty at the University of Tennessee, Knoxville. 相似文献
10.
Charles Winick 《广播与电子媒介杂志》2013,57(2):129-142
Although stations, networks and advertisers spend hundreds of thousands of dollars annually on various rating services and audience measurement surveys, they often overlook a gold mine of voluntarily submitted feedback from their audience: the fan letter. It is true that the “pan” letter condemning a program often gets inordinate attention on decision‐making levels, but the run‐of‐the‐mill fan letter, if properly analyzed, can provide a wealth of information about the effect of a program upon its audience. Charles Winick is author of Taste and the Censor in Television (an Occasional Paper for the Fund for the Republic) and numerous articles in publications dealing with the mass media, such as Gazette, and the Journal op Broadcasting (“Censor and Sensibility,” Spring, 1962). Dr. Winick is a research psychologist and children's television program consultant at NBC who has taught and conducted research at the Massachusetts Institute of Technology, Columbia University and New York University. 相似文献
11.
Alison Alexander 《广播与电子媒介杂志》2013,57(3):375-376
A variety of viewing measures were constructed to tap the ways people moved through an evening of television viewing, with particular focus on transitions between programs and channels. Based on these behaviors, five different styles of viewing were identified in a sample of adolescents. Of these, only one appeared to correspond to stereotypes of viewers as exercising little choice and just watching what was available. The viewing behaviors of the other four groups all indicate different ways of being active viewers. 相似文献
12.
The growth in percentage of American homes with television over the past dozen years has outstripped even the adjectives used to describe the phenomenon. Although the period of greatest growth was between 1950 and 1955, the proportion of U.S. homes with television has climbed from two out of every three in June of 1955 to nine out of ten today. The non‐television owner has become something of a rare bird, not necessarily needing sanctuary, but certainly worthy of study. At the time this research was performed, the Census Bureau reported 85% set ownership in the sample area (a figure in excellent agreement with findings in the present study). This study was financed in part by a grant‐in‐aid from the National Educational Television and Radio Center. Field work was conducted by students of Professor Ralph O. Nafziger. Dr. Richard F. Carter, now of Stanford University, also contributed to the study. 相似文献
13.
The senior author is an assistant professor of radio‐television at Indiana University, where Robert Blau is working toward a PhD. The article which follows is based on research done originally for an Indiana cable company for which the authors served as consultants. 相似文献
14.
Joseph L. Brechner 《广播与电子媒介杂志》2013,57(2):103-112
Although it is only a dozen years old, Britain's commercial television service is a powerful example of the way in which a system, different from that familiar to broadcasters in the United States, can evolve. Actually, the IT A was designed to avoid the very difficulties that the U.S. system acquired through 40 years of trial‐and‐error. Some of the research for this comparative study of two different kinds of commercial television broadcasting was conducted while the author was studying in Great Britain on a research grant. Robert P. Crawford received his Ph.D. from the University of Utah, and is Director of the College Center for Radio‐Television at Queens College, New York. 相似文献
15.
Ralph Beliveau Ph.D. 《广播与电子媒介杂志》2013,57(2):273-274
The “topless radio”; phenomenon was briefly widespread— and controversy about such formats continues to appear. This article reviews two important FCC decisions, Sonderling (WGLD‐FM), and Pacifica (WBAI‐FM), to discern and describe FCC policy trends and attempts to define just what obscenity and indecency is and what standards for broadcasting should exist. Dr. Feldman is on the speech faculty at Denison University (Ohio), while Dr. Tickton teaches mass communication and speech at, respectively, Norfolk State College and Old Dominion University, both in Virginia. 相似文献
16.
Howard H. Bell 《广播与电子媒介杂志》2013,57(3):199-240
The fact that not everyone may like a given television program isn't news; but the fact that the demographic characteristic of race is associated with selective liking and disliking of network television programs that were designed to appeal to a “mass” audience may be surprising. The following article aroused a great deal of heated discussion when an early version was presented at the 1965 meeting of the Association for Education in Journalism, and should do so again after publication in these pages. James W. Carey is Research Assistant Professor in the College of Journalism and Communications at the University of Illinois. 相似文献
17.
Stuart Cooney 《广播与电子媒介杂志》2013,57(2):181-185
The “real” differences between television and newspaper coverage of a given event may involve much more than considerations of timeliness and length. This report is based on Russell Harney's 1968 master's thesis in journalism at the University of Wisconsin, for which Dr. Stone (assistant professor of journalism at Wisconsin) was advisor. An earlier version was presented to the Radio‐Television Division of the Association for Education in Journalism during its convention at the University of Kansas in 1968. Commander Harney is a U.S. Navy public affairs specialist. The authors wish to thank the many news executives and other personnel of the ABC, CBS and NBC television networks who cooperated in this study. 相似文献
18.
Charles B. Moore 《广播与电子媒介杂志》2013,57(4):387-396
In this time of increasing pressure against incumbent licensees at renewal time, all aspects of the renewal process have come into sharper focus and importance. One topic of special interest has been the licensee's “Ascertainment of Community Needs”; section of his renewal form. Hoping to make the process more realistic, the FCC issued revised guidelines on the ascertainment process early in 1971. This issue of the Journal offers four articles exploring the present status of ascertainment, beginning with this overview of a sample of western television licensees which compares ascertainment filings in 1968 (before the FCC Primer) and 1971 (among the first filed afterwards) and demonstrates that the new FCC policy is having a telling effect. Dr. Joseph Foley is assistant professor of speech communications at Ohio State University. 相似文献
19.
《Slavic & East European Information Resources》2013,14(4):43-44
ABSTRACT Memorial note for Dr. Andrew Turchyn, former Librarian for Slavic Studies at the Indiana University Libraries. 相似文献
20.
Sherman P. Lawton 《广播与电子媒介杂志》2013,57(4):289-294
Significantly, most of the debate on Canon 35 has ignored the opinions of those who are expected to follow its dictates—members of the legal fraternity itself. To find out what judges and attorneys actually thought of broadcasting of trials became the concern of Dr. Sherman P. Lawton of the University of Oklahoma more than a year ago. Although the bar groups have at times surveyed their members with respect to the Canon, this was probably the first statewide study of its kind. Here Dr. Lawton reports on the results of the study in light of recent court developments. 相似文献