共查询到20条相似文献，搜索用时 171 毫秒
1.
《沙洋师范高等专科学校学报》2018,(1):82-87
自有品牌作为一种品牌延伸策略,为零售商带来丰厚利润,同时还能扩大零售商权益。在竞争激烈的网络零售市场,适当开展自有品牌战略能有效帮助网络零售商提高自身品牌价值。文章以网络零售商形象为研究出发点,提出以网络零售商形象为自变量,自有品牌信任为中介变量,自有品牌购买意愿为因变量的理论模型。通过SPSS20.0对227份有效调查问卷进行数据分析,并对相关假设进行验证,最后针对网络零售商开展自有品牌战略提出几点有益的管理建议。 相似文献
2.
王方方 《赤峰学院学报(自然科学版)》2015,(14)
本文选取了上海市的居民消费水平为自变量,全市财政收入为因变量,编程对因变量和自变量进行指数模型和二次模型的非线性拟合,分别得出y=0.0021e1.4737x和y=0.0973x+64.2873两个模型.又选取了上海市的居民消费水平为自变量,居民消费价格指数为因变量,编程对因变量和自变量进行Logistic函数和双曲线函数模型的非线性拟合,分别得出y=10.0028+0.2916e-x 和y= x0.0014x+5.8365两个模型的函数方程.运用MATLAB软件对因变量和自变量进行这些非线性曲线模型拟合,得出函数方程. 相似文献
3.
郭新文 《山西大学师范学院学报》2014,(4):103-104
当前,中国企业和商品的国际化程度不断提高,而作为企业和商品门面的中国商标的英译却不尽如人意。对英、美、加、澳、新等五个西方主要英语国家的消费者进行的一项跨国问卷调查结果显示：西方消费者对英文商标比较偏爱;商标翻译中要采取动态顺应策略解决跨文化问题。调查结果对中国商品商标英译的具体技巧也有许多有价值的启示。 相似文献
4.
《中学生数理化(高中版)》2016,(11)
<正>一、对一个公式的推导中学物理中常讲控制变量法,一般是一个因变量两个自变量问题。先保持一个自变量a不变,研究因变量与另一自变量b的关系,然后在保持自变量b不变,再来研究因变量与自变量a的关系,在此基础上得到应变量与两个自变量的关系式。比如研究电流I与电压U、电阻R的定量关系。保持电阻R不变,通过实验研究得到I∝U①,保持电压U不变,通过实验研究得到I∝1/R②,于是得到I∝U/R③,然 相似文献
5.
运用随机抽样调查的方法,研究了白酒形象的文化、商标、文字、图案、名称、包装、广告定位等因素对白酒消费者心理的影响.结果表明,中国白酒必须把传统工艺和现代科技结合起来,融合现代元素大力提高白酒形象,使其更迎合消费者心理,接近当代消费潮流,才能走向国际市场. 相似文献
6.
随着经济全球化的发展,国际贸易已成为各国经济发展不可或缺的组成部分。商标作为外国企业和产品的形象代表,其译名能否在保留本土文化的基础上有效迎合中国消费者的心理对商品销售的成功与否有着举足轻重的作用。零翻译作为一种采用源语语言符号的逆向翻译策略,能最大限度的保留原作精髓。以德国功能派翻译理论为指导,从翻译的需求和目的出发,探索商标翻译中零翻译方法的使用策略及译名质量评价方法,并辅助译者翻译出既可传递商品神韵又能兼顾消费者文化习惯的译名。 相似文献
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8.
探讨了维吾尔族大学生的语言态度和影响他们语言态度的相关背景因素,试图回答哪一个背景因素对语言态度具有最直接的影响,最能够预测维吾尔族大学生的语言态度。把汉语水平、社会网络、和民族认同三个背景因素作为自变量,把语言态度的亲和力维度和地位价值维度作为因变量,通过数理统计分析,检测出三个自变量对两个因变量的影响,研究发现,在所有的背景因素中,社会网络因素对语言态度的影响最大,可以作为语言态度的一个重要预测指标。 相似文献
9.
教育实验是众多教育研究方法中的一种,它是对能决定事件的条件进行谨慎和有控制的更改,同时观察和解释由此引起的事件本身的变化。其一般模式是: 实验组:如果把X给予实验组,Y就出现(X—自变量,Y—因变量)。控制组:如果不在控制组呈现X,则Y也不出现。然而,在任何一项实验中,除了自变量、因变量以外,尚有许多其他可能影响因变量的变量。实验的神髓就是控制那些能够扰乱实验者对实验因子(或自变量)的效果作正确观察的无关因子,从而使实验者在有意识地支配实验因子,引起预期的变化之后,能探明自变量与因变量之间的因果关系。 相似文献
10.
1 明确模式,写出课题名称 生物实验试题出现新的考查角度,要求考生具有提出合理的探究课题的能力.课题名称的表述通常有一定模式,内容关键词包含自变量和因变量,格式为"探究××(自变量)对××(因变量)的影响"或"探究××(自变量)与××(因变量)的关系"等. 相似文献
11.
教师工作满意度研究述评 总被引：6，自引：0，他引：6
工作满意度的定义可以分为综合性定义、差距性定义和参考架构性定义;国外和国内研究者对教师工作满意度进行研究采用的理论多为双因素理论和需要理论;研究工具为JSS、JDI、MSQ、JD6或参照其中某种或两种工具自行编制的问卷;研究中对教师工作满意度的前因变量（如个人因素、工作因素、薪酬福利、晋升进修、人际关系）研究较多,对其工作满意度的结果变量（如教师倦怠、教师缺勤、教师的心理健康）涉及较少。 相似文献
12.
The past several decades of e‐learning empirical research have advanced our understanding of the effective management of critical success factors (CSFs) of e‐learning. Meanwhile, the proliferation of measures of dependent and independent variables has been overelaborated. We argue that a significant reduction in dependent and independent variables and their measures is necessary for building an e‐learning success model, and such a model should incorporate the interdependent (not independent) process nature of e‐learning success. We applied structural equation modeling to empirically validate a comprehensive model of e‐learning success at the university level. Our research advances existing literature on CSFs of e‐learning and provides a basis for comparing existing research results as well as guiding future empirical research to build robust e‐learning theories. A total of 372 valid unduplicated responses from students who have completed at least one online course at a university in the Midwestern United States were used to examine the structural model. Findings indicated that the e‐learning success model satisfactorily explains and predicts the interdependency of six CSFs of e‐learning systems (course design quality, instructor, motivation, student‐student dialog, student‐instructor dialog, and self‐regulated learning) and perceived learning outcomes. 相似文献
13.
Karl J. Skårbrevik 《欧洲特需教育杂志》2013,28(4):387-401
Teachers and the school psychological services were asked to assess the quality of educational programmes offered to students who were found eligible for special education in Norway and who attended ordinary classes. Adequacy and equity of the programmes and an assessment of social inclusion were used as indicators of quality and as dependent variables. Financial resources, centrality of residence of the students, presence of physical restrictions, availability of teaching materials, grade level, class size and students’ disabilities were used as independent variables. The results showed that resources made available by the municipalities had an impact on equity as well as adequacy. This was also found for the availability of teaching materials, which had a significant impact on the quality of the programmes. A significant relationship between the three dependent variables and grade level was found as quality decreased with grade level. Special problems with equity as well as adequacy of the programmes offered to students with moderate to severe problems in reading, writing and arithmetic, and for students with psychosocial problems, are reported. Although the students scored low on social inclusion as assessed by the teachers, the parents reported that most of them thrived well or very well at school. 相似文献
14.
D. Royce Sadler 《Instructional Science》1982,11(3):265-271
Many of the concepts and principles used in cybernetics are helpful in examining and designing instructional systems. However, the operational utility of cybernetic models is dependent on the match between the phenomenon being modelled and the model itself. In this paper, the position is taken that except in those forms of learning where the criteria for success are independent, fixed, and few in number, the cybernetic paradigm cannot be applied to curriculum development without a modified interpretation of how evaluation criteria can act as system control variables. 相似文献
15.
考虑了带利率的二维更新风险模型。假设索赔额和索赔到达间隔时间都是独立同分布的随机变量,并且它们之间具有某种相依结构。当索赔额分布是次指数分布时,获得了折扣累积索赔向量的渐近性,并且发现此渐近结果会受到索赔额和索赔到达间隔时间之间相依结构的影响。 相似文献
16.
Path analysis and residual plotting as methods of environmental scanning in higher education: An illustration with applications and enrollments 总被引：1，自引：0，他引：1
In this study we propose using path analysis and residual plotting as methods supporting environmental scanning in strategic planning for higher education institutions. As an illustration, path models of three levels of independent variables, that is, socioeconomic background, current economic variables, and educational variables, are developed. The dependent variables measuring applications and enrollments at a research university, Virginia Tech, and enrollments at four-year institutions in Virginia are regressed on the independent variables. The residuals from the multiple regression models are plotted on the county maps of Virginia to identify the geographic regions in which the applications and enrollments at Virginia Tech and the enrollments in colleges and universities of Virginia are higher or lower than expected according to the models. The implications of the variables in the models and the geographic distributions of residuals for strategic planning decisions are discussed. 相似文献
17.
以489名IT员工为样本,以Yoon的模型为基础,利用结构等式模型深入探讨了组织承诺产生的中间机制,结果表明反映工作环境的变量主要通过工作满意度对组织承诺产生影响;反映组织环境的变量主要通过组织支持对组织承诺产生影响;大部分变量表现出显著性。模型能够较好地解释样本的组织承诺的方差变异,证明工作满意度和组织支持是影响组织承诺生成的中间变量。 相似文献
18.
教学价值观就是人们对教学活动应培养什么样的人、选择什么作为教学内容以及采用何种教学方法等问题的看法和观点。教学价值观形成的前提是人性理论,不同的人性理论形成不同的教学价值观;用函数思想表示就是教学价值观是人性理论的函数,后者是自变量,前者是应变量。教学价值观转变的根本就是转变人性观。 相似文献
19.
Anthony A. Greco Chris McClung 《Educational technology research and development : ETR & D》1979,27(2):97-102
Certain instructional techniques are more effective than others in teaching students who have a particular cognitive style. Analytic (field independent) and global (field dependent) styles of learning in 96 sixth graders were tested using two instructional design techniques. One slide/tape presentation was attentiondirecting; the other used supplementary sound. Both covered the same information. A factor analysis of variance of test scores was made using cognitive style and audio treatment as variables. 相似文献