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1.
This essay records a recent history of how dedicated and public-spirited lovers of a sport created a virtual community of cricket fans using what was then a new medium called the internet. The website “Cricinfo” was initially a product of this community. The essay then shows how commercial concerns came to override those of the virtual community, as Cricinfo was transformed from a community-based enterprise to a commercial entity. All of this happened at a time when the sport and the internet itself was being transformed by new technologies, and entrepreneurs were taking advantage of these changes to create new economic opportunities. The recent acquisition of Cricinfo by the media giant ESPN (itself owned by The Walt Disney Company) merely continues the trajectory outlined in this essay.  相似文献   

2.
文章运用文献资料法、网上检索等研究方法,对武术中文网站发展现状进行调查。通过对武术中文网站的数量、网站内容及发展趋势等方面进行调查发现武术中文网站飞速增长,网站主要功能趋于完备,但是在许多方面还需要完善。在用户持续增长、相对多元化的需求下,武术中文网站有良好的发展潜力。  相似文献   

3.
ABSTRACT

Sports fans sometimes feel shame for their team’s moral transgressions. In this paper, we investigate this phenomenon. We offer an account of sports fan shame in terms of collective shame. We argue that this account is superior to accounts of sports fan shame in terms of shame for others and shame for oneself. We then argue that accepting the role that sports stars play in bringing about the collective shame amongst their fans provides a new way of justifying the claim that sport stars are subject to special moral obligations.  相似文献   

4.
Football fans' views on their role in the home advantage were obtained by placing links to an internet questionnaire on supporters' websites. Altogether, 461 fans from clubs which had been promoted, relegated or unchanged in the past season of the English football leagues rated crowd support as significantly more influential than familiarity, travel, territoriality and referee bias in contributing to the home advantage. Fans felt responsible for inspiring their team to victory, took credit for distracting opponents, and believed that they could influence officials into making decisions in their team's favour. However, they did not accept personal blame for poor results. No effects for gender, age or the team's outcome in the promotion/relegation battle emerged, though season ticket holders were more extreme in their feelings of responsibility overall. Furthermore, it was suggested that mechanisms such as the perception of being superior to rivals can encourage fans to retain their allegiance to their teams, even when outcomes are disappointing. Indeed, affiliation may become so incorporated into self-identity that supporters may not have the option of abandoning their team, but instead perceive a reciprocal relationship in which both they and the team are expected to do their best to achieve success.  相似文献   

5.
《Sport Management Review》2019,22(5):736-747
Given the growth in the female sport fan base of North American major league sports and the development and expansion of women’s team-related apparel, the purpose of this study was to examine women sport fans’ perceptions of team apparel. The authors collected data through in-depth interviews with 16 Canadian women who self-identified as fans of professional sport teams. They perceived a lack of options in team apparel, despite the development of women’s clothing lines. Analysis of the aesthetics, symbolism, and instrumentality of team apparel using a third-wave feminist approach provides socio-cultural explanations for women fans’ dissatisfaction with existing offerings. This approach advances understandings of the social circumstances shaping women’s sport experiences as fans and the impact of gender on consumer engagement. Results suggest that sport teams need to recognize the diversity of women’s gender identities and expressions and provide a wider range of clothing that demonstrate their status as authentic fans.  相似文献   

6.
对陕西省6所体育教育专业学生的网络非正式学习的情况进行调查与分析,结果表明:该专业学生普遍会利用闲暇时间接触网络,但上网目的不明确,对网络的认识程度不够,缺乏网络学习技巧,不懂得如何运用网络来进行非正式学习。所以,要倡导与培养该专业学生学会利用网络非正式学习,达到良好的学习效果。  相似文献   

7.
This case addresses the relationship between sport and digital spaces by introducing students to strategic marketing processes related to developing a team-managed fan website. The case was created in conjunction with three former members of the Cleveland Cavaliers who helped create www.cavfanatic.com, the official fan site of the team. Key areas addressed within the case study are brand development, brand communication, and brand extension. The case follows a new hire, Natalie, as she joins the new media team of www.cavfanatic.com. The sport marketers she works with review the development of the website and provide information on the strategic development process they went through. In the end, Natalie is charged with looking forward and developing further strategies to continue to engage the Cavaliers fans and to develop the CavFanatic brand.  相似文献   

8.
Despite a large body of literature about fan violence issues, research investigating perceptions and dynamics in potentially violent situations, called critical incidents (CIs), is missing. This qualitative study examined the perceptions and dynamics of CIs involving ultra football fans. Fifty-nine semi-structured interviews with individuals (fans, police officers or security employees) involved in eight CIs were conducted and analysed using Interpretative Phenomenological Analysis. The assessment of legitimacy of an out-group’s actions strongly influenced the perception of a CI, which is in line with the Elaborated Social Identity Model. Informative intergroup communication about the own intentions seemed to increase perception of legitimacy, while arrests of fans due to pyrotechnics were perceived by fans as illegitimate. The local fan culture, e.g. the fans’ use of pyrotechnics for their support, is relevant for the understanding of this assessment of legitimacy.  相似文献   

9.
Fans consuming sporting events commonly use social media to spread electronic-word-of-mouth (eWOM) related to their experiences. Ephemeral social media, an emerging form of social media that auto-deletes content after a prescribed time, allows fans to have greater control over their messages than ever before. The purpose of this experimental study was to investigate factors leading fans to lengthen or shorten the lifespan of their social media content. A nationwide panel (N = 242) created social media content in a controlled setting in which the fan experience and audience size were manipulated. Results suggest fans having a positive experience or who were broadcasting to a large audience were likely to share their content for a longer period of time. In contrast, fans having other than positive experiences, sharing with a small audience, or displaying greater team identification wished to limit the availability of their content. Theoretical and managerial implications are discussed.  相似文献   

10.
《Sport Management Review》2020,23(3):414-427
Team identity threat is an area of growing interest in sport consumer behaviour. Despite scholars’ calls for examinations of prolonged threat in the context of sustained team performance failure, researchers have not yet answered the call. In the current study, the authors use social identity as a theoretical lens, interviewing fans of a historically poor-performing team. Results indicate such fans cope with prolonged threat through social creativity and competition; they also perceive their social identity as distinct. More critically, the authors find that the identity threat experienced by these fans is not just unique due to the duration of threat, but also the threat’s salience and overall impact on the identity meaning. In light of findings and existing literature, the authors introduce spectrums that illustrate the different types of threat fans may experience. Because identity threat differs contextually, these spectrums are understood as blurry.  相似文献   

11.
The ‘club versus country’ debate, which refers to an individual’s allegiance to their respective club and national teams, has become an increasingly popular topic for debate in the context of English football. Whilst prior work in this area has focused on the tensions between club officials and national associations, this study investigated the attitudinal and behavioural loyalty of fans towards club and national teams. Data were collected from 647 football fans across 16 English club teams utilizing a survey approach. Findings suggest that those with high levels of loyalty to their club are more likely to be loyal to the national team, questioning whether this is a ‘versus’ debate at all from the fan perspective. In addition, Premier League fans display lower levels of attitudinal loyalty to the national team than lower league fans, which may reflect underlying concerns that club players may sustain injuries in national team matches.  相似文献   

12.
文章采用文献资料法、数理统计法、站点分析法、专家访谈法对河南省武术网络信息市场传播现状进行研究。研究结果表明:河南省不同性质和类型的武术网站总体发展较好,但仍存在官方网站缺少对武术论文、武术发明创造的介绍;个体私营武术网站内容的真实性及科学性缺乏考证,广告版面偏多,内容繁乱等一些问题。并提出河南省武术网站的发展应立足本省武术特点,抓住机遇加强武术信息的生产和有效利用;应根据不同类型和性质的武术网站大力发展河南省武术网络;加强河南武术网站建设重在增加投入,并给予政策保护;应根据上网人群的需求来建立武术网站和设立网页内容等一系列改革对策。  相似文献   

13.
This essay catalogues the variety of printed material that circulates among fans. In addition to the traditional newspapers available at newsstands, free papers are given away at the stadium. The images of football players are an essential part of the fan experience as they are posted on the walls of fan clubs. Mass distributed print media is social media; it educates fans, it fuels conversations between strangers and it is used by fans to decorate their clubhouse walls. Smaller scale, fan-produced media is used to proclaim and solidify group identity and to recruit new members. Though print media may seem outdated, it is still an essential social media, as evidenced by the uses and reuses of print by football fans.  相似文献   

14.
《Sport Management Review》2017,20(2):184-197
On-field performances are a key, yet uncontrollable, determinant of team identification. In this research, we explore how fans of a new team, with an overwhelming loss to win ratio, maintain a positive social identity. Qualitative data gathered from 20 semi-structured interviews were used to address this research objective. Our findings indicated fans use social creativity and social mobility strategies to help preserve a positive and distinctive group identity. In the absence of success, fans evaluated the group on dimensions that reflected positively on, and emphasised the distinctiveness of, group membership. Fans also sought to increase their status in the group to increase the positivity of this association. We use these findings to extend understanding of social identity theory and provide recommendations for sport organisations with unfavourable performance records. Recommendations are themed around highlighting the unique nature of the group and favourable status comparisons between members of the in-group.  相似文献   

15.
《Sport Management Review》2014,17(4):455-469
Social media provide fans with an additional means to engage with their team and are a valuable forum for sport organizations to better understand fan motivations and strengthen fan relationships. This study contributes to emerging research on the nature of social media use by revealing the motivations underpinning the desire of fans to communicate on the Facebook sites of several National Basketball Association (NBA) teams. Our findings indicate that fans exercise four key motives as they draw value from the social media enabled connection to the team: passion, hope, esteem and camaraderie. Further, and in light of our understanding of these motives, we identify how this platform can be used to facilitate interaction, a key construct in relationship marketing. A content analysis, using a netnographic methodology, was undertaken to explore online comments by fans of eight purposefully selected NBA teams over a two-week period during the off-season. This period represents strong potential for isolating highly identified fans who are motivated to seek engagement and interaction. Implications for sport managers to further relational goals are identified.  相似文献   

16.
Abstract

Hapoel Katamon Jerusalem, a fan owned club in Israel, was established in 2007 by fans of Hapoel Jerusalem, in protest against the management of the original club. The fans have adopted anti-racism, opposition to violence and inclusiveness as markers of their identity, while stressing their links with the surrounding community. The paper emphasizes the role of reflexivity and agency, as the fans built the new club to embody their aspirations. The emphasis on reflexivity is required to integrate in the analysis, both macro-social elements, and processes linked with ‘everyday life’. The paper stresses the unintended consequences of the fans’ success, in creating a football club owned by them. The performance of HKJ fandom forged, over a short time, an inclusive ‘protected space’, wherein norms of solidarity and trust were developed. Such a space attracted several thousand persons – many of them coming to football for the first time – and cultivated a sense of ‘community’ that has become of growing importance in the fans’ collective identity.  相似文献   

17.
‘Differentiation’ is identified as a key category, and an empirical system of differentiation is developed. The key category is divided into two subcategories, which are further dimensionalized. The analysis finds that highly identified fans differentiate themselves from other fans (both from their own club and from rival clubs) and strive for positive distinction. Violent acts as extreme forms of differentiation are identity-establishing for some of these fans. Confrontations with rival fans are actively sought to extend team competitions concerning the best support into a physical and violent plane and to enforce territorial claims.  相似文献   

18.
为了解决我国全民健身运动中社会指导员严重短缺的问题,采用计算机工程、系统分析、文献资料等方法,探讨利用现代网络技术构建全民健身网站,拓展全民健身的领域,普及健身知识,推广健身方法,使更多人的健身活动能得到科学的指导,以寻求全民健身的新途径,达到体育信息、技术资源共享,促进全民健身运动快速、健康发展的目的。  相似文献   

19.
《Sport Management Review》2020,23(5):869-882
Social live streaming services (SLSSs) have recently been introduced as a new type of synchronous social networking services for sport fans. Given the popularity of these innovations, the authors examined how the use of SLSSs can augment users’ social well-being and mitigate loneliness through the mechanisms of team identification, flow experiences, and satisfaction with SLSSs. To this end, the researchers collected data from 231 SLSS users who watched sport events over the SLSS platforms during the past 12 months. Results indicated that four types of gratification expectations positively influenced the users’ flow states. Among highly identified users with their preferred teams, affective gratification exerted the greater impact on the flow, predicting satisfaction with SLSSs. Such satisfaction enabled the users to enhance their social well-being and ease their feelings of loneliness. This study provides empirical evidence and new insights that elevate our understanding of SLSSs for sports content.  相似文献   

20.
职业足球联赛球场暴力的成因及对策   总被引:11,自引:0,他引:11  
姚树基 《体育学刊》2003,10(4):27-29
中外男子足球职业联赛球场暴力行为有逐年上升趋势;球场暴力从表面上看与裁判的判罚有直接关系,但实际是多种综合因素导致;遏制足球球场暴力,关键要做好对广大球迷的教育与疏导工作,同时要加强完善职业足球裁判员管理制度,减少误判、错判发生的机率,发挥媒体正面宣传作用;警方应进一步加强球场的安全保卫工作,借鉴世界足球先进国家在防范与治理球场暴力方面的经验。  相似文献   

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