共查询到20条相似文献，搜索用时 31 毫秒
1.
Rhonda J. Sprague 《Communication Research Reports》2013,30(3):276-285
This study explored the impact that respondent gender, parent gender, and perceptions about a topic's intimacy had upon 311 undergraduate students’ likelihood of seeking advice from their parents. Overall, respondents felt they were more likely to seek advice about low‐ than high‐intimacy topics. Both sons and daughters reported a higher likelihood of seeking maternal than paternal advice. However, respondents did indicate a willingness to seek paternal advice in certain conditions. Sons were more likely than daughters to seek advice from fathers about high‐ intimacy topics; daughters were more likely than sons to seek advice from fathers about topics low in intimacy. Possible explanations for and implications of these findings are discussed. 相似文献
2.
Meghan Dougherty 《广播与电子媒介杂志》2013,57(3):435-437
This study examines gender role and sexual content in television advertising messages, and the cognitive elaborations of adolescents processing these messages. Adolescents viewed and commented on television advertisements of beer and non-beer products in the contexts of sports and entertainment programming. Results found that a majority of the ads contained traditional gender role content. Fewer ads combined sexual with traditional gender role content. The adolescents' comments criticized female imagery, while their comments on male portrayals were relatively neutral. More than half the respondents challenged ad content, including product claims, realism, and production techniques, with females counterarguing more than males. 相似文献
3.
《Journal of Radio & Audio Media》2013,20(1):131-132
Most previous research into gender role stereotypes in the mass media has concentrated on television or print. Using content analysis, gender role stereotyping in radio commercials was examined. The goals of the study were to: (1) provide current data on level and content of gender stereotyping in Portuguese radio advertising; (2) compare levels of stereotyping in three countries. One hundred and sixty six advertisements were content analyzed into nine categories referring to the central figure, credibility, role, location, argument, reward, product, accent, and narrator. As previously found, male and female characters were portrayed in different ways particularly on credibility (males as authorities, females as users), role (males as celebrities/narrator, females as dependent), location (males in occupational setting more than females), and narrators (females as characters more than males). The patterns of bias in Portuguese radio commercials are consistent with, though less marked than, those in television commercials. Concerning the cross- national analysis, results showed more similarities than differences. 相似文献
4.
Joseph N. Scudder 《Communication Research Reports》2013,30(2):140-145
Several researchers have proposed that power, rather than gender, accounts for a greater use of powerless language by females than by males. The present study considered whether the manipulation of power as grounded in the social exchange perspective would influence the use of powerful language by males and females alike. The results indicated that males in positions of higher bargaining power used more bottom‐line statements than males in positions of lower power. Yet, the level of power apparently had little impact upon the use of bottom‐line statements by female bargainers. 相似文献
5.
Feminist groups have contended that women are portrayed more often as the butt of humor on prime‐time television than are men, citing this as an example of sex discrimination. The present study was conducted to investigate the accuracy of this charge. Other aims of the study were to assess the frequency of sexual and hostile humor on television and to determine whether the Family Viewing Hour contains less hostile and sexual humorous content than other times. To fulfill these goals coders recorded and classified humorous incidents sampled from the prime‐time (8–11 p.m.) viewing hours on the three major commercial networks in October, 1977. The results indicated that in absolute terms males were more often the object of humorous disparagement than were females. However, males appeared more frequently in principal roles on television and thus were more available as targets of disparagement. When the frequency with which males and females appear was taken into account, males disparaged females significantly more than females disparaged males. Thus, there is some support for the charge of sex discrimination. Other findings indicate that hostile humor is no more common than nonhostile humor; and nonsexual humor is more frequent than sexual humor. Finally, the survey indicated that sexual and hostile humor was as common during the Family Viewing Hour as during adult viewing hours. 相似文献
6.
The current study explored emotional distress and comforting messages from a receiver's perspective. This approach differs from most comforting research, which focuses on the sender's ability to provide comfort. After reading a scenario that depicted a major distressing event or a daily distressing event, subjects selected the Burleson and Samter (1985) comforting strategy that would most alleviate their emotional distress. In an attempt to explain a subject's perceptions of comforting, attachment styles, likelihood of seeking support, and level of emotional discomfort were also assessed. Results indicated that subjects desired a mid‐level comforting response regardless of whether they were distressed over a daily event or major event. This result is counter to the sender oriented comforting research, which suggests that providing higher‐level comforting responses is optimal. Subjects in the death scenario were more upset by the event and more likely to seek social support. Secure attachment subjects desired a significantly higher‐level comforting message than anxious/ambivalent and avoidant individuals. Additionally, females desired a higher level comforting response, were more likely to be upset by the distress, and were more likely to seek support than males. 相似文献
7.
Mike Thelwall Carol Bailey Meiko Makita Pardeep Sud Devika P. Madalli 《Journal of Informetrics》2019,13(1):118-131
Women’s access to academic careers has been historically limited by discrimination and cultural constraints. Comprehensive information about gender inequality within disciplines is needed to understand the problem and target remedial action. India is the fifth largest research producer but has a low international index of gender inequality and so is an important case. This study assesses gender inequalities in Indian journal article publishing in 2017 for 186 research fields. It also seeks overall gender differences in interests across academia by comparing the terms used in 27,710 articles with an Indian male or female first author. The data show that there are at least 1.5 male first authors per female first author in each of 26 broad fields and 2.8 male first authors per female first author overall. Compared to the USA, India has a much lower share of female first authors but smaller variations in gender differences between broad fields. Dentistry, Economics and Maths are all more female in India, but Veterinary is much less female than in the USA. There is a tendency for males to research thing-oriented topics and for females to research helping people and some life science topics. More initiatives to promote gender equality in science are needed to address the overall imbalance, but care should be taken to avoid creating the larger between-field gender differences found in the USA. 相似文献
8.
《Journal of Informetrics》2022,16(2):101295
Based on publication data on coronavirus-related fields, this study applies a difference in differences approach to explore the evolution of gender inequalities before and during the COVID-19 pandemic by comparing the differences in the numbers and shares of authorships, leadership in publications, gender composition of collaboration, and scientific impacts. We find that, during the pandemic: (1) females’ leadership in publications as the first author was negatively affected; (2) although both females and males published more papers relative to the pre-pandemic period, the gender gaps in the share of authorships have been strengthened due to the larger increase in males’ authorships; (3) the share of publications by mixed-gender collaboration declined; (4) papers by teams in which females play a key role were less cited in the pre-pandemic period, and this citation disadvantage was exacerbated during the pandemic; and (5) gender inequalities regarding authorships and collaboration were enhanced in the initial stage of COVID-19, widened with the increasing severity of COVID-19, and returned to the pre-pandemic level in September 2020. This study shows that females’ lower participation in teams as major contributors and less collaboration with their male colleagues also reflect their underrepresentation in science in the pandemic period. This investigation significantly deepens our understanding of how the pandemic influenced academia, based on which science policies and gender policy changes are proposed to mitigate the gender gaps. 相似文献
9.
This article examines the use of pornographic media by Taiwanese high school students, and explores the effects of exposure to such on their attitudes and behaviour in terms of sexual permissiveness. The results of this research indicate that more than 90 per cent of the students interviewed had at least some exposure to a variety of pornography, with males reporting significantly higher exposure frequencies than females. The results also show that exposure to pornographic media has significant effects on high school students’ sexual permissiveness and nonexclusive sexual attitudes and behaviour. 相似文献
10.
Victoria Andelsman 《Journalism Practice》2019,13(4):458-475
This paper examines newspaper coverage of sexual and reproductive health and violence against women, from 1995 until 2015, in two print newspapers from Buenos Aires, Argentina. The analysis shows that while coverage of violence against women increased over the 20-year period, coverage of sexual and reproductive health did not. Moreover, drawing on framing theory, content analysis indicates that, regardless of the level of coverage, throughout the period examined, articles on these topics tended to eschew a gender equality approach, and to be framed in episodic, rather than thematic frames. Finally, articles about violence against women are significantly less likely to use either the equality frame or the thematic frame than stories about sexual and reproductive health. This paper draws on these findings to reflect on the relevance of portraying these issues as social concerns with impact in gender equality. 相似文献
11.
Stacey J. T. Hust Ph.D. Jane D. Brown Ph.D. Kelly Ladin L'Engle Ph.D. 《Mass Communication and Society》2013,16(1):3-23
Despite concerns about high rates of teen pregnancy and sexually transmitted disease in the United States, the mass media adolescents attend to most frequently include little accurate information about sexual health. In this study, a preliminary quantitative analysis of the sexual content in four media (television, magazines, music, and movies) popular among 3,261 Black and White adolescents (12–14 years old) found that less than one half of 1% of the content included information about or depictions of sexually healthy behavior. A qualitative analysis of the relatively rare instances of sexual health content revealed that across all four media the sexual health content was ambiguous and/or inaccurate, reinforced traditional gender stereotypes that males seek sex and females are responsible for protection against pregnancy, and presented puberty as funny and contraception as embarrassing or humiliating. These analyses suggest that significant changes in the media's presentations of sexuality would be required if the media are ever to be considered a healthy part of adolescents' sexual socialization. 相似文献
12.
This study examined the role of emotion in the process of news diffusion following the Space Shuttle Columbia disaster. Respondents reported both sadness and anger, but sadness was the predominant emotional response. Early learners reported more sadness, but emotional response was unrelated to the initial source of the news. Regarding interpersonal news diffusion, individuals who reported more sadness were more likely to pass the news on to others and spent more time discussing the event. Anger was associated with contacting a greater number of people. Individuals who contacted more people and spent more time in discussion reported stronger emotional (but not informational) motives for talking with others, and were more likely to say that they felt better after interpersonal contact. Overall, the findings suggest that interpersonal news diffusion and discussion function, in part, as ways to cope with emotional responses to news coverage. 相似文献
13.
Bradley James Bond Brandon Miller Jennifer Stevens Aubrey 《Mass Communication and Society》2019,22(1):72-95
A content analysis was conducted to examine sexual references and consequences among lesbian, gay, bisexual (LGB), and heterosexual characters on television. The sample was composed of programs portraying an LGB lead or reoccurring character. Results showed that heterosexual and LGB characters engaged in sexual talk and behavior in similar contexts. When discussing LGB sexualities, however, heterosexual characters were disproportionately likely to make jokes; LGB characters were disproportionately likely to discuss coming out. LGB characters depicted in sexual references were more likely to be in dialogue with a heterosexual character than another LGB character. Sexual consequences were more common for heterosexual characters than LGB characters. No gender differences existed in frequency of sexual references or consequences among LGB characters, evidence that the sexual double standard found in previous research may not apply to LGB characters. Results are discussed in terms of potential effects of exposure. 相似文献
14.
While women have made significant progress in gaining access to the field of journalism over the few past decades, some scholars have noted a persistent tendency for men and women journalists to be assigned to different types of news work, as if some news topics are gender specific, i.e., some news topics can be better handled by men, whereas others can be better handled by women. But do professional journalists themselves perceive news topics to be gender specific? What individual level factors may explain beliefs in the gender specificities of news topics? Drawing on a representative survey of 459 professional journalists in Hong Kong, this article showed that journalists did not treat many types of news stories as gender specific. Women, journalists with a stronger commitment to professional ethics, and single journalists were less likely to believe in gender specificities of news topics. Among women journalists, educational level was related to beliefs in gender specificities. Implications of the findings were also discussed. 相似文献
15.
《Communication monographs》2012,79(1):106-111
This study investigated the possibility that persuasive agents’ inability to obtain their goals symbolically is the major factor underlying their decisions to use direct coercion as a compliance‐gaining tactic. Several higher‐order interactions were tested to determine the joint effects oj persuasive agents’ communicative failure, persuasive agents’ and persuasive targets’ gender, and the nature of their relationship on agents’ decisions to use violence as a means of achieving their persuasive ends. Results confirmed the hypothesis that males were more likely than females to use violence against a noncompliant male persuasive target in a noninterpersonal relational context. Males were also more likely than females to use direct coercion against persistently noncompliant and noninterpersonal persuasive targets in relational contexts with short‐term consequences. 相似文献
16.
This article examines, from secondary sources, various aspectsof public opinion surveys in Japan. During the 1975 to 1990period, there was an increase in the number of surveys and therewere some similarities and some differences in their topics.The use of the Basic Residents Registers as a sampling framehas increased. The plurality of the surveys drew their samplesfrom a single city. The proportion of mail surveys increased;whereas personal interviews and drop-off self-administered surveysdecreased. Response rates for all major questionnaire administrationmethods decreased. Despite the decline, the median responserate was 75.2 percent during this period. Response rates wereexamined more closely using the rates of the National Life Surveyfor 1975, 1980, 1985, and 1990. The following trends were noted:(a) response rates of urban areas declined more sharply thanthose of rural areas; (b) overall response rates of males wereabout 10 percentage points lower than those of females; (c)response rates of females in their twenties had the steepestdecline; and (d) refusals almost doubled. Some of the reasonsfor these changes are discussed and it is noted that the decreasingresponse rates probably reflect changes in lifestyles and attitudestowards surveys. 相似文献
17.
《Qualitative Research Reports in Communication》2013,14(1):66-74
This study highlights the importance of parent-child communication of sensitive health-related issues, specifically the importance of cancer prevention discussions. For females, communication about breast cancer has been desensitized; yet, testicular cancer is not being discussed among males, even though it is highly curable when caught early. Testicular cancer primarily impacts males ages 15–40, so introducing the conversation early is important. In this exploratory study, mothers (N = 22) participated in three focus group discussions and described communication with their sons about general health issues and testicular cancer. While the mothers discussed a number of health issues with their sons, they did not mention testicular cancer and believed their sons knew very little about testicular cancer. Mothers' communication about testicular cancer with their sons was characterized by uncertainty and ambiguity. Findings from this study shed light on how little mothers know about testicular cancer as well as the need for comprehensive testicular cancer campaigns that target intervening publics. 相似文献
18.
《Research Strategies》1997,15(4):261-270
With the recent emphasis toward active learning techniques and technology tools, many libraries seem to be discontinuing the traditional, guided walking tours. A survey of university students taking non-course related library tours focused on defining the student's expectations and on assessing the student's comfort level in the library environment as a result of the tour. The survey sought to identify whether the student had perceived the tour to be time wasted or time well spent. Results showed that most of the respondents felt that the tour was highly informative and significantly increased their overall comfort in the library environment. 相似文献
19.
《Communication monographs》2012,79(4):372-391
Two studies are presented which both examine and challenge theories of account giving and public image following an accusation of sexual harassment in the workplace. A total of 1291 (709 college students in Study 1, and 482 working adults in Study 2) participants rated an account given by a male co‐worker accused of sexual harassment. When the accused accepted responsibility for his actions he was generally rated more credible, more likeable, more dedicated, and more competent compared to when he relied on excuses or denials. The public images of both the accuser and the accused were tarnished when the account included a denial and attacked the credibility of the accuser. Female respondents rated specific behaviors as more sexually harassing than did males, and females were generally more critical of accounts. In addition, excuses led to more warnings, punishments, and advice for the accused, while denials prompted respondents to study the matter further or refer the entire incident to a higher‐up. While there were few differences between the college students and the working adults, students in general were more apt to comfort the female accuser and rate her as more competent, likeable and dedicated than were the non‐students. Finally, these studies challenge the existing theories of account giving and public image, and should lay to rest the notion that full apologies and excuses are mitigating in serious account episodes. 相似文献
20.
Michael T. Stephenson Brian L. Quick Kim Witte Charles Vaught Steve Booth-Butterfield Dhaval Patel 《Journal of Applied Communication Research》2013,41(3):317-337
Although working in a coal mine can diminish one's hearing capabilities by 50%, not until 2000 did federal laws require companies to establish noise standards in order to help prevent hearing loss among their employees. Since then, researchers have worked with safety administrators to develop effective messages promoting hearing protection and testing. This research assessed the effects of campaign messages on discussing campaign postcards and talking with others about a helmet-sticker incentive. The results, which are discussed with a focus on future campaigns, indicate that hearing-related attitudes, intentions, and behaviors are the most influenced by messages that were affectively neutral and least influenced by messages that were affectively negative. 相似文献