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1.
Despite growing concern over the public’s fatigue toward inundated health messages, communication research has largely neglected such ramifications of prolonged, real-life campaign exposure. This paper offers an initial conceptual and empirical treatment of message fatigue, an important, but understudied, side effect of campaigns. Specifically, it proposes conceptual and operational definitions of the construct and examines psychometric characteristics of a proposed message fatigue scale. The findings from two studies concerning safe sex (N?=?412) and anti-obesity messages (N?=?396) demonstrated solid support for the scale’s unidimensionality. In support of construct validity, the scale exhibited significant associations with message avoidance, annoyance, information seeking, and desensitization. Moreover, in an experimental setting in Study 2, message fatigue negatively predicted attention and message elaboration, while positively predicting counterargument. 相似文献
2.
《Communication methods and measures》2013,7(3):152-169
The construct of news credibility has been of interest to communication scholars for decades, yet researchers have struggled to develop a measure of news credibility that demonstrates a reliable factor structure and construct validity. This study uses confirmatory factor analysis (CFA) and discriminant analysis to evaluate Abdulla and colleagues’ (2004) measure of news credibility. Results indicate that although the factor structure of the measure is replicable, the measure exhibits significant concerns related to discriminant validity. A revised measurement model employing a second-order factor for the news credibility scale that eliminates the discriminant validity concerns is proposed, and the implications of second-order factors in measurement models are discussed. 相似文献
3.
《Communication monographs》2012,79(3):267-276
Previous research has typically relied upon self‐report scales of communication apprehension without assessing construct validity. This study attempts to assess the construct validity of selected scales and the constructs “communication anxiety” and “communication fear.” The results indicate higher levels of physiological arousal increase for females. Only scales purporting to measure communication fear were able to predict an a priori product of communication apprehension autonomic arousal. 相似文献
4.
Carolyn M. Anderson Matthew M. Martin Dominic A. Infante 《Communication Research Reports》2013,30(3):245-255
A trait Decision‐Making Collaboration Scale was discussed and examined for reliability and validity. The scale represents on‐going scale development to measure decision‐making tendencies. The premise is that individuals are generally willing or not willing to participate collaboratively in decision‐making communication interpersonally. The 13‐item measure is described. Support for validity was addressed by investigating the relationships between the decision‐making construct with argumentativeness, verbal aggression, interpersonal communication competence, and willingness to communicate. Willingness to participate in collaborative decision making was moderately related to argumentativeness, competence, and willingness to communicate in a positive manner, while slightly related to verbal aggression in a negative manner. Some construct validity was offered by asking participants to report their decision‐making tendencies and comparing these reports to their friends’ ratings of them. No significant differences were found. Implications for future research are discussed. 相似文献
5.
Validity of the verbal immediacy scale 总被引：1，自引：0，他引：1
The development and use of the verbal immediacy scale (Gorham, 1988) are outlined and discussed. Data are presented which bring into question the validity of the measure. It is concluded that the scale may not be a valid operationalization of the immediacy construct as outlined by Mehrabian (1971) and, even if it is, it generates a response set such that the meaning of the responses obtained is unknown. The scale is not recommended for continued use in communication research prior to its reformulation and additional testing for validity. 相似文献
6.
The instrument commonly employed in instructional communication to measure affective learning was subjected to tests of its construct validity as a measure of higher‐order affective learning. The results indicate the instrument is a satisfactory instrument for this purpose. Newer measures of higher‐order affective learning were found to be highly associated with the older measure. Teacher evaluation measures were found to be distinct from both the newer and the older affective learning measures. The construct validity of the commonly used affective learning instrument is good. 相似文献
7.
A validation test of a message elaboration measure 总被引：1，自引：0，他引：1
Rodney A. Reynolds 《Communication Research Reports》2013,30(3):269-278
This report is on the development and testing of a message elaboration measure. The reliability of the message elaboration scale is high μ = .86 to .94 over several studies. Confirmatory factor analytic procedures support the structure of the scale. Patterns of correlations with existing measures of cognitive processes also support the validity of the message elaboration measure. 相似文献
8.
A relatively recent addition to the organizational communication literature is the Management Communication Style (MCS) measure developed by Richmond and McCroskey (1979). Although the reliability of this measure has been reported, estimates of validity are noticeably missing. The present study assesses the validity of the MCS instrument by examining the relationship between employees perceptions of supervisors on the MCS and pertinent communication behaviors. Results support positive relationships between MCS and listening, understanding, and quality of communication. Findings provide preliminary evidence supporting the validity of the MCS instrument. Implications for future research are discussed. 相似文献
9.
Kathleen M. Long Shirley D. Fortney Danette Ifert Johnson 《Communication Research Reports》2013,30(4):349-356
This research reports a study designed to assess the reliability and validity of an instrument measuring observers' reports of compulsive communication. The development of an observer report of compulsive communication is important for three reasons: to assess possible differences between self‐perceived and observer reports of the construct, to gain insight into the positive and negative reactions of others to talkaholics and to provide a method for giving feedback to talkaholics regarding their communication behavior. The observer measure, the TS — Observer Report, was found to be a reliable instrument. Correlations between the TS ‐ Observer Report and Talkaholic Scale (TS) and communication apprehension scores were significant; however, the correlation between the TS‐ Observer Report and Willingness to Communicate (WTC) was not significant. 相似文献
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11.
This study reports the extent to which four social and message perception abilities predict the use of person‐centered messages in regulative influence situations: construct differentiation, number of prosocial influence goals, awareness of message effects, and positive outcome predictions. Undergraduate students completed several message tasks along with the Role Category Questionnaire to measure interpersonal cognitive complexity. Construct differentiation and the message analysis variables accounted for 45% of the variance in person‐centered regulative messages. Each of the message knowledge and goal variables was a significant predictor of person‐centered regulative messages. Person‐centered regulative messages were more likely to be produced by people with highly differentiated construct systems, people who had prosocial influence goals, and people who had knowledge of and confidence about the effects their messages would have on their message recipients. 相似文献
12.
《Communication monographs》2012,79(2):183-203
Subjective message construct theory maintains that the underlying constructs, or cognitive tests, that receivers apply to persuasive messages require that message information be perceived as important, novel, and plausible for belief change to occur. In three different studies a total of six complete replications of the theory were performed. For each replication respondents indicated their subjective beliefs in the probability of the claim, datum, claim given the datum, and claim if not the datum. These subjective probabilities were subsequently placed in a mathematical formulation that represented a multiplicative combination of importance, novelty, and plausibility. The results from six replications indicated that between 25 and 50% percent of the variance in belief change can be explained by subjective message construct theory. Additionally, the results from validity checks indicated that subjective probabilities can be used to construct valid operational measures of importance and novelty. 相似文献
13.
《Communication monographs》2012,79(3):354-378
This study investigated the influence of context in the production of messages by stakeholders about organizational change. We analyzed messages produced in response to hypothetical organizational change scenarios. The message production task was implemented within a 2×2 experimental design (N = 1,205) fielded at three different organizations. We included multiple replications for each manipulation, and multilevel structural equation modeling allowed for analysis across scenario replications. Results indicated that perceptions of change and context do influence message design mediated by intensity of beliefs about a change. The study extends message design logics theory and contributes to a conceptualization of stakeholder interaction during organizational change as a problem of communication design. 相似文献
14.
Kelly S. McNeilis 《Communication Studies》2013,64(4):400-428
The purpose of this paper is to present preliminary results of a language‐based coding system to analyze physician‐patient communication. This system is grounded in the framework of Cegala and Waldron's (1992) context‐based model of communication competence which reflects the sequential development of talk as primary to definitions of competence. Given a review of the model and identification of information exchange and relational development as the primary tasks in the medical interview, two research questions were advanced to test a coding scheme. Based on the notion that aligning one's utterances to meet self‐ and other‐goals relates to communication competence, the coding scheme was developed to include message content, function, and uptake. Frequency results showed that 32 physician‐patient dyads produced 10, 958 coded utterances. Physicians and patients contributed relatively equal numbers of units. The frequencies of each category and exploratory sequential patterns relating to competence are summarized along with a discussion of the limitations of the analytical system. Overall, the code system provided new information on content, uptake, and sequential patterns of information exchange previously unavailable from published coding scheme results. Yet, the present scheme needs to be refined to produce output that more readily identifies competent and less competent interactions. These results and issues are placed in the context of an ongoing, larger research program on communication competence in the primary care interview. 相似文献
15.
《Communication methods and measures》2013,7(1):12-40
The Discussion Coding System (DCS) is a new instrument for coding face-to-face communication processes. The DCS was developed with several goals in mind: a well-grounded theoretical background, economical coding, the inclusion of nonverbal behavior into the coding, the ability to code different sized groups engaged in a variety of task types, and high ease of use. Important aspects of communication behavior are covered: the directly observable aspects of who speaks to whom, the functions of a statement for the interaction process, and the interpersonal meaning of an act on the two basic behavioral dimensions of affiliation and dominance. Furthermore, coding software was developed that greatly enhances the efficiency of coding as well as the creation of data files. The reliabilities are strong if video is used. The reliabilities for real-time coding are considerably lower but still satisfactory if special measures are taken. The validity of the DCS was established in several studies. 相似文献
16.
《Communication monographs》2012,79(2):124-127
This paper presents a model of the processes involved in listener response to deductive arguments. The model stresses the function of situation and message stimuli as activating habit‐families of perceptual rules and evaluative strategies. A typology of responses to fallacious deductive arguments is included. The occurrence of these response types is used as a dependent measure in three studies of hypotheses derived from the model. It is suggested that the validity of an argument as well as the form of an argument is determined by the listener. External stimuli influence the perceptual rules and evaluative strategies activated within the listener. Concern should thus be upon the appropriateness of evaluative procedures for communication situations. 相似文献
17.
The ability to evaluate predictions and theories hinges on accurate, error-free measurement. As a result, communication scientists seek both highly valid and highly reliable measures. Regarding validity claims, specifically, a hypothesis of content validity is typically tested via factor analysis. Exploratory factor analysis (EFA) and confirmatory factor analysis (CFA) assume a linear relationship between indicators and the underlying construct. Thus, EFA and CFA miss instances of nonlinear unidimensionality, such as those encountered when a scale forms a Guttman Simplex. Given that such a measurement model is not uncommon and is difficult to detect, this article presents a method for testing the hypothesis of content validity when this kind of nonlinear relationship exists between scale items and the construct. 相似文献
18.
《Communication monographs》2012,79(1):90-94
As a result of the controversy over the dimensionality of the ethos/source credibility construct and the associated plethora of empirical studies in the 1960s and 1970s, Aristotle's dimension of “goodwill” has been dismissed by many contemporary theorists and researchers. It is argued that this occurred as a result of errors made in the earlier empirical research and that “goodwill” can be measured, contrary to earlier claims, and should be restored to its former status in rhetorical communication theory. Empirical research is reported indicating the existence of the goodwill dimension as part of the structure of the ethos/source credibility construct and a measure of that dimension is provided with evidence for its reliability and validity. 相似文献
19.
[目的/意义] 量表的开发是将高校图书馆管理制度有效性研究由质化发展到量化的重要途径,也是检验高校图书馆管理制度有效性理论的有效步骤。[方法/过程] 根据量表设计的原则与一般步骤,通过对问项测试进行项目分析,经过筛选与优化最终设计出由4个维度16个问项组成的高校图书馆管理制度有效性测量量表,在此基础上对量表进行验证性因子分析,分别检验量表的构念效度检验、汇聚效度和区分效度,然后引入图书馆管理沟通效果和沟通环境作为效标变量,分别检验量表的增加效度和法则效度。[结果/结论] 研究表明量表的构念效度、汇聚效度、区分效度、增加效度和法则效度均通过检验。 相似文献