Modern Language Association: The MLA Handbook, 8th edition     

Gretchen Webster 《Publishing Research Quarterly》2018,34(1):152-153

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The Motivations of Book Publishers in Germany and Australia: An Empirical Comparison     

Albert Martin  Susanne Bartscher-Finzer  Anne Richards 《Publishing Research Quarterly》2018,34(1):69-88

Our study compares the motivations of Australian and German book publishers. The results demonstrate remarkable similarities, but also a significant difference regarding the effects of the publishers’ self-concept. In the German case the publishers with a dominant economic orientation are more proactive than the publishers with a dominant cultural orientation. In the Australian case, this correlation does not exist. The same difference holds for the relationship between the economic orientation and extrinsic motivation. We discuss these results and examine empirical evidence and theoretical suggestions to explain the differing findings. The data stem from surveys conducted in the two countries with responses of 196 (Germany) and 54 publishers (Australia).  相似文献   

International Collaboration and Openness in Jordanian Research Output: A 10-year Publications Feedback     

Saif Aldeen AlRyalat  Lna Malkawi 《Publishing Research Quarterly》2018,34(2):265-274

Previous reports stressed on the importance of international collaboration and open access (OA) publishing, as they increase the quality of the research and increase its benefits. In this study, we will assess Jordanian international research collaboration and OA publishing in the past 10 years. We performed a Scopus search for Jordanian publications in the years 2008–2017, where we extracted and calculated the total number of publications, publications in OA journals, publications with international collaborations. Moreover, we assessed the disciplines Jordanians usually publish in. During the 10-year interval, we found a total of 20,359 Jordan-affiliated publications indexed in Scopus. We found a dramatic increase in number of publications with international collaboration from 38% in 2008 reaching 53.3% in 2017, and an increase in OA publications from 7.3% of the total publications in 2008, reaching 18.7% of the total publications in 2017. Total number of Scopus indexed publications from Jordan has increased by 57.9% over the past 10 years. Although international collaboration and OA publications have dramatically increased in recent years, Jordanian researchers should focus more on international collaboration with developed countries and on self-archiving their publications.  相似文献   

Amanda Laugesen: Taking Books to the World: American Publishers and the Cultural Cold War     

Thomas R. Claire 《Publishing Research Quarterly》2018,34(2):307-309

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The Dynamic Landscape of Marketing Children’s Books: Publishers Find Consistent Success Through a Combination of Online and Traditional Marketing to Adults and Children     

Margret Beditz 《Publishing Research Quarterly》2018,34(2):157-169

There are a number of challenges unique to the children’s book sector faced by publishers in today’s digitally-dominant business market, making it more crucial than ever for children’s book marketers to create multifaceted marketing plans that include differing but complementary approaches. Among the common marketing challenges specific to children’s books are overabundance of content, competition, access to the library market, the digital versus print dichotomy, difficulty of marketing directly to young readers on the Internet, and the dual (child and adult) target audience. While some marketing tactics must effectively attract the attention of the child reader, it is of fundamental importance (with some exceptions) for publishers, authors, and marketers of children’s books to also ensure their marketing techniques target the adult gatekeepers who are likely to purchase those books. Depending upon various factors, including age range of the reader and subject matter, marketers of children’s books are most successful when applying a mix of traditional and digital marketing techniques.  相似文献   

Kate L. Turabian: A Manual for Writers of Research Papers,Theses, and Dissertations: Chicago Style for Students and Researchers     

Thomas R. Claire 《Publishing Research Quarterly》2018,34(3):482-484

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Joli Jensen: Write No Matter What: Advice for Academics     

Rafael Chaiken 《Publishing Research Quarterly》2018,34(4):599-600

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Features of Islamic Children’s Books in English: A Case Study of Books Published in Malaysia     

Mohd Roslan Mohd Nor  Ummu Zainab Al-Abidah Binti Zainal Abidin  Nusaibah Binti Nasaruddin 《Publishing Research Quarterly》2018,34(4):540-553

The purpose of this study is to investigate the elements of Islamic children’s books that are written in English by focusing on books that are available in the Malaysian market and published in Malaysia. This study applies the content analysis method, by examining the selected books of their subject matter as well as the language. The results of the study reveal that Islamic books written for children in English are distinctive in terms of the content and language features.  相似文献   

Intercultural Communication and the Central States Region     

Alberto González 《Communication Studies》2018,69(4):362-365

This reflection essay describes the Central States Region as an area rich in intercultural communication. González describes Mexican American migrant farmworker organizing as an intercultural activity since the union activists attempted to influence both Mexican heritage and European heritage audiences. González also describes the many interculturalists working in the Midwest who influenced his early research.  相似文献   

From Archive,to Access,to Experience––Historical Documents as a Basis for Immersive Experiences     

Jiawei Huang  Mahda M. Bagher  Heather Dohn Ross  Nathan Piekielek  Jan Oliver Wallgrün  Jiayan Zhao 《Journal of Map & Geography Libraries》2018,14(1):40-63

Libraries have been the key to preserving culture and historic legacy for centuries. One such treasure cataloged in The Pennsylvania State University (Penn State) Libraries is a collection of over 33,000 Sanborn? Fire Insurance Maps. Originally kept safe in metal drawers, the library has embarked on a journey to digitize this abundance of information, combine it with other media such as photographs, and make it accessible through a web interface. Inspired by these efforts, we accessed this information and took it to the next level. Using state of the art 3D modeling and immersive technologies, we created a historic 3D model and immersive experiences of Penn State, exemplarily for the 1922 campus. The resulting experiences can be accessed through the web but also through head mounted displays (HMDs) and mobile phones in combination with VR viewers such as the Google Cardboard. Additionally, they can be used anywhere in the world or on the campus itself as a way to enable remote and in situ experiences and learning. Immersive experiences let us connect to the past, the present and the future, and as such offer value to digital cultural heritage efforts.  相似文献