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81.
信息技术在工科远程教育中的应用研究 总被引:1,自引:0,他引:1
陈东 《中国远程教育(综合版)》2011,(4)
本文在文献分析和对我国网络教育精品课程案例调研的基础上,对工科远程教育中的可用技术进行了综合分析,从网络技术和移动通信技术两个主要方面介绍了它们的相关应用,包括一些典型的项目、实验及其研究成果,对进一步推动和提升信息技术在我国工科远程教育的应用研究具有参照意义。 相似文献
82.
Chi (1992, 1993) Chi et al. (1994) suggests that many of the difficulties encountered by students in learning Physics concepts arise because they attribute the ontology of material substances to these concepts. These concepts are actually a special type of process - 'Constraint-Based Interactions' (CBI). Slotta and Chi (1996) reported on a study where a group of students explicitly trained in the CBI ontology showed significant gains over a control group in problem solving performance in eight simple electric circuit problems. This paper reports on a series of four studies which explore the usefulness of the ontological categorization framework in investigating students' alternative conceptions of electric circuits and in developing a teaching strategy for promoting conceptual change in the learning of basic electric circuitry concepts. 相似文献
83.
教育部在<关于在中小学普及信息技术教育>的通知中指出:"信息技术与其他学科教学的整合,要求广大教师在其他学科中广泛应用信息技术手段并把信息技术教育融合在其他学科的学习中,积极探索信息技术教育与其他学科教学的整合,努力培养学生的创新能力和实践能力,促进中小学教学方式的根本性改变." 相似文献
84.
This study explored the role of self-construal in moderating the effect of same- and varied-ad repetition on consumer response to advertising and brand on the basis of self-construal and encoding variability theory. In the study, subjects primed with independent or interdependent self-construal were exposed to either the same or varied ads. Findings indicate that, for foreground information in ad, independent self-construal subjects elicited more than interdependent self-construal subjects in same-ad repetition whereas there was no difference between independent and interdependent self-construal subjects in varied-ad repetition. However, for background information, interdependent self-construal subjects performed better than independent self-construal subjects in both same- and varied-ad repetition. In the case of brand recall, in varied-ad repetition, interdependent self-construal subjects recalled better than independent self-construal subjects did, whereas there was no difference between interdependent and independent self-construal subjects in same-ad repetition. It was also found interdependent self-construal subjects evaluated the target brand more positively than independent self-construal subjects did in varied-ad repetition. However, there was no difference in brand attitude between independent and interdependent subjects in same-ad repetition. 相似文献
85.
A psychological process called self-referencing justifies the use of ‘you’ statements in advertisements; the more an individual relates an ad to him/herself, the greater the likelihood of recall and favorable evaluation. Self-referencing can be differentiated based on the temporal dimension of the self being activated while processing advertisements: when people remember themselves in the past they engage in retrospective self-referencing whereas they engage in anticipatory self-referencing when imagining themselves in the future. The current study examined the moderating role of consumers’ cultural background (i.e. long-term vs. short-term orientation) on the effects of temporal orientation of self-referencing. A corollary of this premise is that the match between cultural time orientation and the type of self-referencing activated by an ad will increase the extent of viewers’ self-referencing as well as advertising effectiveness. Further, this study confirmed a mediating role of self-referencing in explaining the match effects. The findings inform the extant literature on self-referencing and also provide managerial implications for international advertising practitioners. 相似文献
86.
This study employed the uses and gratification approach to investigate how journalists perceive relational satisfaction with the public on Twitter, specifically the associations between journalists’ motivations to use Twitter, their Twitter use, and their relational satisfaction with the public. Through a survey of South Korean journalists, this study revealed that journalists’ motivations for Twitter use are positively related to their job-related activities on Twitter (e.g., posting/sharing their news and interacting with audience), which consequently influences perceived relational satisfaction with the public. The findings provide new insight into an increasingly important part of the public’s engagement and news/information flows in the digital media environment. This study expands upon the literature by analyzing how journalists’ motivations for using Twitter and their job-related activities on Twitter are associated with relational satisfaction with the public. 相似文献
87.
This study investigated relationships between social media motivation, relative preferences for social media type, and network heterogeneity, using a U.S. national survey. By classifying social media into the symmetrical and the asymmetrical, we showed that relationship motivation was more likely to be associated with a preference for the symmetrical type, whereas information motivation with a preference for the asymmetrical. Network heterogeneity was positively predicted by relationship motivation but not by information motivation. Finally, a relative preference for the symmetrical type was found to mediate the association between relationship motivation and network heterogeneity. 相似文献
88.
JongHwa Lee 《Journal of International and Intercultural Communication》2016,9(4):368-388
This essay examines the rhetoric/politics of Yasukuni Shrine as an experiential memory-scape, a material and discursive ground to frame and enact banal patriotism and militant nationalism. As a powerful mnemonic and rhetorical institution, Yasukuni Shrine (re)produces a nationalistic narrative and identity by (con)fusing natural feelings of individual grief and cultural tradition of commemoration with national heritage of banal patriotism. By (con)fusing what is “particular” and “universal,” Yasukuni Shrine establishes its rhetorical ground to justify a “banal” sense of patriotism that slips into the “ordinary yet honorable” fervor of militant nationalism, while effectively evading its moral/ethical reflexivity. 相似文献
89.
安庆师范学院作为安徽省高等教育的根和源,有着丰厚的历史文化资源。多年来,该校党委宣传部通过开展“百年校魂”教育,在传承校园文化、凝练校园精神等方面起到了独到的作用,彰显了校史资源在新时期的教育价值。 相似文献
90.
介绍了电连接器行业的发展概况,对于电连接器实验室的建设进行了探索和实践,从软硬件两个方面详细阐述了建设规划和内容,力图建立一个系统性能配置合理,能满足连接器研发人员培训,科研开发需要的且符合国家标准的电连接器检测实验室,使其在科技水平上能紧跟现代电连接器技术发展,在功能应用上促进产学研紧密结合,协调发展。 相似文献