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The aim of this study was to examine the association between alcohol consumption, alcohol sponsorship in sports and preferences of sponsored sportspeople regarding sponsorships/consumption. We investigate the impact of alcohol sponsorship on sportspeople in the Australian population using a national survey of sportspeople (N?=?2367), representing a range of club and professional sports. The results show an association between alcohol sponsorship of sport and increased alcohol consumption among sports participants (i.e. ‘sportspeople’). Additionally, a preference for sponsored alcohol brands was found by sponsored sportspeople. Our research adds to the growing evidence for policy review of alcohol sponsorship of sports and extends prior studies investigating impacts of alcohol sponsorship upon sports participants by generalizing to a large, national sample of sportspeople. 相似文献
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Concerns surround the association between alcohol advertising and alcohol consumption amongst audiences. Research has examined the link in broadcast sports, yet limited attention is directed towards newer media. This paper examines whether there is a link between alcohol sponsorship in sports games and alcohol brand recall, recognition and choice, and whether in-game health messages moderate this association. Simulated games designed specifically for this study are used to observe whether in-game alcohol sponsorship combined with embedded health messages affect the player’s brand awareness. Findings highlight the influence of in-game alcohol sponsorship placement on brand awareness, yet embedded health messages do not impact consumer behaviours. This research provides evidence suggesting regulations in games may be warranted and further examination of health messaging in sponsor brand placement necessary. 相似文献
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Joseph E. Ireland James J. Watters Jo Brownlee Mandy Lupton 《Journal of Science Teacher Education》2012,23(2):159-175
This study explored practicing elementary school teacher’s conceptions of teaching in ways that foster inquiry-based learning
in the science curriculum (inquiry teaching). The advocacy for inquiry-based learning in contemporary curricula assumes the
principle that students learn in their own way by drawing on direct experience fostered by the teacher. That students should
be able to discover answers themselves through active engagement with new experiences was central to the thinking of eminent
educators such as Pestalozzi, Dewey and Montessori. However, even after many years of research and practice, inquiry learning
as a referent for teaching still struggles to find expression in the average teachers’ pedagogy. This study drew on interview
data from 20 elementary teachers. A phenomenographic analysis revealed three conceptions of teaching for inquiry learning
in science in the elementary years of schooling: (a) The Experience-centered conception where teachers focused on providing
interesting sensory experiences to students; (b) The Problem-centered conception where teachers focused on engaging students
with challenging problems; and (c) The Question-centered conception where teachers focused on helping students to ask and
answer their own questions. Understanding teachers’ conceptions has implications for both the enactment of inquiry teaching
in the classroom as well as the uptake of new teaching behaviors during professional development, with enhanced outcomes for
engaging students in Science. 相似文献
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Ryan Ireland 《Public Library Quarterly》2013,32(4):306-318
This article frames the public library and its system of organization as rhetorical tools. By providing an historic overview of libraries and their formation, the author recognizes the severed connection between library systems and the field of rhetoric, specifically the rhetorical canon of memoria. He seeks to reconnect memoria to the public library by recognizing the place-based nature of both classical memoria and library classification systems. The implications, he contends, run deep in libraries as seemingly neutral entities shape collective memory and education. Finally, the author provides a section that focuses on how digital-age libraries could be shaped, maintained, and managed in a way that recognizes memory as a rhetorical tool that aids in knowledge formation. 相似文献
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This paper presents evidence from a nationally representative sample of early career teachers about those likely to miss out on formal support, and the employment conditions associated with this absence of support. It uses survey data from the Staff in Australia’s Schools Survey. Consistent with existing research, our results suggest a relationship between early career teachers with insecure employment and a lack of support. The findings suggest that, for early career teachers, being unsupported is associated with dissatisfaction with professional relationships and career opportunities; and that this dissatisfaction is associated with an intention to leave the profession. 相似文献