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1.
By the mid-1970s, the British Broadcasting Corporation (BBC) and the Independent Local Radio (ILR) sector started catering to the local Asian migrant listener community in England, by producing Asian radio programming output in English and in Asian languages such as Hindi and Urdu. In the 1980s, the Greater London Council (GLC) came up with its own initiatives to cater to London’s Asian migrant community. This article describes GLC’s initiatives through its Community Radio Unit, which encouraged independent British Asian radio broadcasting in England.  相似文献   
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Pre- and post-questionnaires answered by UK Nottingham Trent University (NTU) and Spain’s University of Salamanca (USAL) students on their placement abroad support a comparative analysis of its impact on their intercultural communicative competence, comprising the awareness, attitude, skills and knowledge dimensions. NTU students started their placements with better results in them all. Yet, while both groups completed their stay with a similarly increased awareness, the knowledge and skills of the USAL group matched the results of NTU students and, whereas the scores of the attitude dimension towards the host country of NTU students did not increase significantly, those of USAL students decreased.  相似文献   
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Football is central to Brazilian society, its way of imagining itself and its position in the world. Existing accounts of the origins of football in Brazil in the late nineteenth- and early twentieth-centuries tend towards mono-causal explanations, highlighting the role of British pioneers and Brazilian enthusiasm for the game. This article argues for a multi-causal explanation, using a mixed methodology of archival research in Brazil and the UK, combined with spatial analysis through the development of GIS maps. Building upon the existing interpretations, it shows how important the historical contexts of dynamics of urban expansion and transport infrastructure development – both with considerable British influence – were to the establishment of football as Brazil's national sport.  相似文献   
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Amidst global competition in higher education, colleges and universities adopt strategies that mimic and adapt business practices. Branding is now a widespread practice in higher education; multimodal advertisement is a manifestation of emerging branding strategies for universities. While the visibility of brands in higher education has grown substantially in recent years, its empirical study has lagged. This article reports on the findings from a study that employed social semiotic and multimodal analysis to explore text and visual rhetoric as brand construction strategies in publicly displayed university advertisements. After analyzing photographs representing advertising campaigns from 16 different universities displayed in an urban public transportation system, I suggest that universities construct their brand identity through messages that emphasize multiple choices and convenience, but construct success primarily according to corporate standards and values.  相似文献   
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There are two basic guiding referents in the present investigation: the teaching and learning of school-level geometry (basic concepts of Euclidian geometry and measure) and the analysis of the conceptions of prospective primary teachers in Spain. The work assumes that such conceptions appear and develop during school years, and that consequently, for the prospective teachers to learn to teach mathematics, account must be taken of the requirements that arise from these conceptions themselves and from the prospective teachers’ knowledge of school-level mathematics. The objective of the study was to describe and analyse prospective primary teachers’ conceptions of school-level geometry and it teaching and learning. To this end, we considered the hypothesis that the students’ memories and expectations provide information with which to characterize their conceptions of the field of geometry and its teaching/learning at the primary school level.  相似文献   
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We investigated the effects of gestational age at birth on behavioral and electrophysiological measures of 135 medically healthy infants, studied at 42 weeks postconception, and stratified into 3 groups--early-born preterms, 26-32 weeks (n = 55); middle-group preterms, 33-37 weeks (n = 43); and fullterms, 38-41 weeks (n = 37). Subjects were studied behaviorally with the Assessment of Preterm Infants' Behavior (APIB) and electrophysiologically with brain electrical activity mapping (BEAM). Fullterms showed significantly better behavioral function than both preterm groups. Less difference was found between the preterm groups. EEG spectral and photic evoked response were of significantly less amplitude for the preterms than the fullterms. Path analysis showed gestational age effects on behavioral (3 of 6) and electrophysiological (13 of 17) variables due to postnatal complications. We conclude that some differences attributable to gestational age at birth are explained by the cumulative effect of minor but unavoidable complications associated with premature birth. We speculate that remaining effects may result from developmentally inappropriate sensorimotor stimulation consequent to the premature experience of an extrauterine environment.  相似文献   
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