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1.
This paper will examine the Times Higher Education's (THE) World University Rankings as a corporate media product. A number of empirical studies have critiqued the methodology of the THE, yet individuals, Higher Education Institutions (HEIs) and governments continue to use them for decision-making. This paper analyses the influence of rankings through the concepts of mediatization and visualisation. To this end, this paper will examine how media defines excellence in HEIs through rankings, and how HEIs use rankings to define themselves within a competitive educational marketplace.  相似文献   
2.
This article develops a theoretical model consisting of three mechanisms that link metacoverage, a type of election campaign news, to mediatization, a meta-process in which media organizations influence politics. The mechanisms hinge on the point that metacoverage—consisting of both topics and frames—constitutes a rich set of process-oriented cues that influence how campaign organizations adjust to the media logic in the course of performing functions associated with the office-seeking political campaign logic. A case study of 2012 US presidential election news was conducted to illustrate how metacoverage influences campaign strategies.  相似文献   
3.
One aspect of the mediatization of politics is the idea that political actors adapt to the communication logic of news media to gain, for example, news media attention. Currently, this process may be influenced by the diffusion of the internet as a political communication channel, especially because online communication provides a new opportunity for political actors to communicate directly with citizens. Thus far, the adaptation to media logic by political parties has mainly been examined in the context of election campaigns. In order to transfer these findings to regular political communication, this study compares the use of media logic in the mass media and in direct political communication channels online and offline about the United Nations Climate Change Conferences 2011 and 2012. A quantitative content analysis of the conference protocols (input) and the presentation of the conference results in the seven most frequently used German offline news outlets (print and TV) and their online counterparts, as well as political offline and online communication channels like parliamentary speeches and websites of the six parties represented in the German parliament (output), was conducted. Results show that in the context of regular political communication, political actors seem to follow media logic to a lesser extent than in the context of election campaigns. Thus far, the influence of online communication on the mediatization of politics seems to be rather marginal. The causes and consequences of these findings are discussed.  相似文献   
4.
Mediatization of politics in the institutional perspective is commonly taken to refer to the interactions between political actors and media actors, where the first become increasingly governed by media logic and the latter become increasingly independent from other institutions. Even though we could picture the relations between the different constituents as a triangle with audience, media and political actors as equally important corners, the institutionalist perspective does not give equal attention to the audience as actor in the process. In this article, I ask to what extent audience participation in news production affects our understanding of the process of mediatization of politics. I discuss both how audience participation can be seen as a challenge to media's role in politics (challenging the current conceptualization of mediatization of politics) as well as how the theory of mediatization can be seen to be confirmed by currently dominant audience participation practices. In the first understanding, we can argue that audience participation challenges independence of institutional media actors (to give more power to both audiences and politicians). In the latter understanding, audience participation can be seen to be governed by the same commercial interests as other media production and in addition that both mainstream and alternative media are subject to search engine logic. This article then calls for a critical examination of our understanding of mediatization of politics to do justice to the multiplicity of logics informing media practices, the multiplicity of actors producing news and, crucially, the interaction between those logics and actors.  相似文献   
5.
Nineteenth-century telegraphy had a vital integrative role in the intersecting and mutually constituted developments of American industrialization, urbanization, and mediatization. Previous work by Tarr, Finholt, and Goodman11. Tarr, Finholt, and Goodman, The City and the Telegraph.View all notes focused on the internal activities of business, fire, and police institutions in American cities. Here, I move beyond their approach in relating telegraphy to broader infrastructural developments of national-level urban industry and modern mass media in the late nineteenth century and the rise of dominant, networked urban commercial, industrial, financial, and media centers. By radically accelerating the mobility of information and capital, telegraphy significantly reduced barriers of distance to industry, commerce, news and advertising, and state and military interventions. Owing to its commercial ownership in the USA, telegraphy privileged business over public use in comparison to Western Europe. Its enduring effects were its integrative functions in the development of a large-scale, urban-centered, largely private system of mass production, mass media, mass culture, and mass consumption.  相似文献   
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7.
As election campaigns changed substantially in Western countries, it is generally hypothesized that this change in campaign communication is rooted in a revolution in communications, with the media rejecting its former role as mere transmitters and becoming a major actor in the campaigning process. Regarding the analysis of the “mediatization of politics”, Strömbäck presented a four phases model which offers a way to explore such a process in an explicit and systematic fashion. The resulting struggle between political parties and the media over who shall control the agendas of campaigns forces politicians to adapt to and, finally, to adopt media logic. By operationalizing these four phases in order to allow for empirical research, we investigated the roles of the news media and the political parties in Austrian campaign communication in the last four decades. Taking the agenda-setting power as an indicator for changes in this relationship, our study is based on the concepts of agenda-building and policy agenda-setting as extensions of the agenda-setting model. To establish party and media agendas, a content analysis was conducted on news releases of all Austrian parliamentary parties, the main evening newscasts of all Austrian broadcasters, as well as the political coverage of two quality papers and two major tabloids during the “hot phase” of the campaign. For examining the “struggle over agendas”, a time-series cross-section design (including data on 20 different policy dimensions) was applied. First results are based on the analysis of five election campaigns in 1970, 1983, 1990, 1999, and 2008.  相似文献   
8.
What is the effect on media coverage of politics when political actors conform to market aspects of media logic by “jumping the shark”—staging dramatic political events to fit the demands of the media—thus reflecting what Strömbäck characterizes as the fourth phase of mediatization? Our paper answers this question with a large-scale, longitudinal analysis of how The Globe and Mail, Canada's leading national newspaper, covered 13 Canadian party leadership contests held between 1975 and 2012. We analyzed changes in the amount and style of reporting over the course of this 37-year time period, finding that the Globe has provided less coverage of party leadership competitions overall. The diminishing number of stories printed on the subject increasingly feature opinion writing, photos, combative language and the elevation of the individual candidate over the party organization. Our findings support a key element of the mediatization thesis: the shift from political logic to media logic as an organizing principle for political communications.  相似文献   
9.
从2008年北京奥运会到2022年北京冬奥会,奥林匹克运动见证了我国经济、社会、文化和技术领域的历史性变革,全球首座“双奥之城”推动了新兴媒体与奥林匹克运动的深度融合,折射出我国国家传播能力提升与传播格局演变的壮阔历程。将我国筹办、举办夏季和冬季奥运会的“双奥之旅”作为一个兼具中国语境和全球视野的历史文本进行审视,揭示全球大变局时代技术与文化在中国的互动与演进,分析奥运传播与我国传媒业创新实践的融合互动,呈现体育传播格局演变的历史脉络。  相似文献   
10.
We identified a lack of theoretical concepts and empirical knowledge about the perception and usage of social bots from the organizational and communication management perspective. Therefore, we first introduce social bots in the realm of communication and information management by using a profound literature review. Second, by building on mediatization theory and strategic communication, we introduce the concept of deep strategic mediatization. By surveying the attitudes towards and usage of social bots of leading European communication professionals (n = 2,247) from 49 European countries, we thirdly offer first indications how diverse European organizations in different European regions use social bots. Results indicate, that leading communication professionals in Central and Western Europe as well as Scandinavia perceive highly ethical challenges, while in Southern and Eastern Europe professionals are less skeptical regarding the usage of social bots. Only 11.5 percent (n = 257) declare their organization uses or are making plans to use social bots for strategic communication. They are used primarily for identifying and following social networks users. This refers specifically to the usage of digital traces for strategic communication purposes e.g., to identify topic area opinion leaders or social media influencers. However, this represents only a small minority of the sample – leading to the conclusion that only a small minority of organizations already practice deep strategic mediatization.  相似文献   
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