| 电视的生命力来自于创新--湖南电视台卫星频道《新青年》栏目创新分析 |
| |
| 引用本文： | 杨晖.电视的生命力来自于创新--湖南电视台卫星频道《新青年》栏目创新分析[J].湖南大众传媒职业技术学院学报,2001,1(1):53-56. |
| |
| 作者姓名： | 杨晖 |
| |
| 作者单位： | 湖南电视台,湖南,长沙,410003 |
| |
| 摘 要： | 谈话节目在我国电视界异军突起。湖南电视台卫星频道推出的《新青年》是湖南卫视荧屏上一道亮丽的青春风景线。它的成功尝试可归结为两个字:创新。富于前瞻性的思考是节目创新的前提;紧扣时代主旋律是节目创新的灵魂;从题材、内容和形式上下功夫是节目创新的关键。
|
| 关 键 词： | 目标观众 主旋律 创新 |
| 文章编号： | (2001)01-0053-04 |
| 修稿时间： | 2001年9月18日 |
Vitality of TV Coming from Bringing Forth for a New Idea |
| |
| YANG Hui Hunan TV Station,Changsha,Hunan.Vitality of TV Coming from Bringing Forth for a New Idea[J].Hunan Mass Media Vocational Technical College(Mass Media),2001,1(1):53-56. |
| |
| Authors: | YANG Hui Hunan TV Station Changsha Hunan |
| |
| Institution: | YANG Hui Hunan TV Station,Changsha,Hunan 410000 |
| |
| Abstract: | The programme on "Talking" has been uprising tremendonsly in china's TV lines. "New Youth", intro-duced by Satellite channel of Hunan TV Station, reveals a bright and brilliant scenery of the youth on its screen. Its suc-cessful attampt can be concluded into these words -- "Bringing forth for a new idea". Being rich in foreseeing thinking isthe premise for bringing forth for a new idea for the programmes. To grasp tightly to main melody of the times means thesoul of the programme renewal, while the key of such a renewal must be dependent on painstaking efforts to their sub-jects, main themes, contents and forms as well. |
| |
| Keywords: | Object Audience Main Melody Bring Forth for a New Idea |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
