| 企业竞争情报系统构建——基于国际创业的视角 |
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| 引用本文： | 苗青,刘泽伟,陆佳友.企业竞争情报系统构建——基于国际创业的视角[J].情报理论与实践,2012,35(2):92-95. |
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| 作者姓名： | 苗青 刘泽伟 陆佳友 |
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| 作者单位： | 吉林大学管理学院,吉林长春,130022 |
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| 基金项目： | 吉林大学基本科研业务费资助项目，吉林大学"985工程"项目的研究成果 |
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| 摘 要： | 文章对比分析基于国际创业视角的竞争情报系统与传统竞争情报系统,剖析国际创业企业竞争情报应用状况,构建基于国际创业视角的企业竞争情报系统,阐述竞争情报流程,对于提升国际创业企业对复杂多变的国际市场环境及竞争对手的应对能力,具有重要实践价值。
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| 关 键 词： | 企业 竞争情报系统 国际创业 竞争优势 |
Construction of the Enterprise Competitive Intelligence System |
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| Institution: | Miao Qing et al. |
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| Abstract: | This paper compares and analyzes the competitive intelligence system based on international growth and the traditional competitive intelligence system,anatomizes the application of competitive intelligence in international growth firms,constructs the enterprise competitive intelligence system based on international growth,and expatiates on the process of competitive intelligence,which is of practical value to international growth firms in improving their ability to cope with the complex and changeable international market environment and competitors. |
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| Keywords: | enterprise competitive intelligence system international entrepreneurship competitive advantage |
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