| 我国大城市选择承办国际体育大赛的策略思考 |
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| 引用本文： | 杨浩,孟凡强.我国大城市选择承办国际体育大赛的策略思考[J].河西学院学报,2006,22(5):65-68. |
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| 作者姓名： | 杨浩 孟凡强 |
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| 作者单位： | 1. 西安体育学院,陕西,西安,710068
2. 陕西理工学院,陕西,汉中,723000 |
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| 摘 要： | 我国大城市选择承办国际体育大赛,应坚持如下基本策略:继续坚持增强中西民族认同感和推进城市国际化进程的主导方向;政府的干预要与市场导向相结合,并适时的降低政府干预力度;正确认识奥运会、世界杯的落户规律,适时提出申办请求;承办单项的、纯商业性的赛事,推进体育产业化发展.
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| 关 键 词： | 大城市 选择 国际体育大赛 策略 |
| 收稿时间： | 03 9 2006 12:00AM |
Research On the Choice Strategy Of Holding International Sports Games In Chinese Big Cities |
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| YANG Hao,MENG Fan-qing.Research On the Choice Strategy Of Holding International Sports Games In Chinese Big Cities[J].Journal of Hexi University,2006,22(5):65-68. |
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| Authors: | YANG Hao MENG Fan-qing |
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| Institution: | 1.Xian University Of sport, Xian, Shanxi 710068; 2.Shanxi Science and Technology University, Shanxi, Hanzhong 723000 |
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| Abstract: | we should insist on the following strategies when we make decisions to hold international sports games: the consideration of the dominant directions of strengthening;the common understanding between oriental and western nationalities;the combination of government interference and market direction while lowering down the degree of government interference at right time;applying the sports games at the right time according to the settlement rules of Olympic games and world cup;holding the single and purely business sports games,so that we could improve the development of sports industries. |
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| Keywords: | big cities choices international sports games strategy |
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