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商务英语写作中的读者意识
引用本文:张利华.商务英语写作中的读者意识[J].黄河科技大学学报,2011,13(2):87-89.
作者姓名:张利华
作者单位:黄河科技学院,外国语学院,河南,郑州,450063
基金项目:2010年度黄河科技学院教学改革项目
摘    要:商务英语写作是商务公司间的书面交际方式.在写作商务信函时,首先要了解读者,并且在写作过程中时时关注他们.然而,在实际的商务写作中,学生往往缺乏读者意识,这在一定程度上制约了学生商务写作能力的提高.应激发学生的读者意识,有效提高学生的商务英语写作能力.

关 键 词:商务英语  写作  读者意识

The Importance of Reader Awareness in the Business English Writing
ZHANG Li-hua.The Importance of Reader Awareness in the Business English Writing[J].Journal of Huanghe S&T University,2011,13(2):87-89.
Authors:ZHANG Li-hua
Institution:ZHANG Li-hua(Foreign Language School,Huanghe S & T University,Zhengzhou 450006,China)
Abstract:Business English writing is a kind of writing communication form of the business corporation.While writing a business letter,first one must understand the readers and pay attention to them.However,in reality,the writers often neglect the reader’s awareness,which restricts the enhancement of their writing ability.For the letter writers,it is necessary to stimulate the reader’s awareness and to effectively enhance their writing ability.
Keywords:Business English  writing  the reader’s awareness
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