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刘冯文化与钦州市城市文化品牌建设
引用本文:吴小玲.刘冯文化与钦州市城市文化品牌建设[J].钦州师范高等专科学校学报,2014(1):23-28.
作者姓名:吴小玲
作者单位:钦州学院商学院,广西钦州535000
摘    要:钦州市在挖掘和利用刘冯文化资源、建设城市文化品牌方面取得了一定成效,但还存在着不足.刘冯文化是钦州市最有特质和影响力的文化品牌.刘冯精神是钦州城市文化精神的灵魂,深入挖掘、有效开发刘冯文化资源,是钦州市城市文化品牌建设的根本,为此要加强对刘冯文化非物质文化遗产的保护,组织实施刘冯文化工程,大力推进刘冯文化研究的“深度融合”,深入挖掘开发刘冯文化的经济亮点.

关 键 词:刘冯文化  钦州  城市文化品牌

Liu Yong-fu and Feng Zi-cai Culture and Urban Culture Brand Building of Qinzhou
WU Xiao-ling.Liu Yong-fu and Feng Zi-cai Culture and Urban Culture Brand Building of Qinzhou[J].Journal of Qinzhou Teachers College,2014(1):23-28.
Authors:WU Xiao-ling
Institution:WU Xiao-ling ( College of Business, Qinzhou University, Qinzhou 535000, China)
Abstract:From the perspective of urban culture brand building, Liu Yong-fu and Feng Zi-cai culture ( Liu-Feng culture) has become the most distinctive and influential culture brand of Qinzhou city. The city has received certain achievements in devel- oping this culture but still could make improvement. Liu-Feng culture is the civilization soul of this city. Therefore, the city shall thoroughly explore and develop the culture, reinforce the preservation of this intangible cultural relics, implement the culture pro- jects, push forward the "deep integration"of cultural research and give full play to its economic value,which is the foundation of Qinzhou' s culture brand building.
Keywords:Liu-Feng culture  Qinzhou  urban culture brand
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