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高职教育与企业文化对接研究——以商务英语专业为例
引用本文:杨璘璘.高职教育与企业文化对接研究——以商务英语专业为例[J].苏州教育学院学报,2013,30(2):79-81.
作者姓名:杨璘璘
作者单位:广东行政职业学院外语系,广东广州,510800
摘    要:通过界定企业文化的内涵,厘清企业文化与商务英语专业教育对接的难点,剖析二者对接与融合的思路,提出从课程教学、技能训练与实践渗透等方面,搭建体现专业特色的校园文化活动平台,实现专业建设与企业文化的对接。

关 键 词:高职教育  企业文化  商务英语专业  对接与融合

The Research on the Linking of Vocational Education to Corporate Culture: Taking Business English Major as an Example
Authors:YANG Lin-lin
Institution:YANG Lin-lin (Department of Foreign Languages, Guangdong Vocational Institude of Public Administration, Guangzhou 2510800, China)
Abstract:The beginning part of the paper gives a clear definition of the connotation of corporate culture, and then clarifies the difficulties regarding the linking of business English education to corporate culture. Based on linking and integration of the two, the author proposes how to realize the above linking by curriculum teaching, technical training, practice integration, and establish specialized cultural platform in colleges.
Keywords:vocational education  corporate culture  business English major  linking and integration
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