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基于读者发展的阅读推广实践
引用本文:郭文玲.基于读者发展的阅读推广实践[J].情报探索,2014(4):103-108.
作者姓名:郭文玲
作者单位:郑州大学图书馆,河南郑州450001
摘    要:介绍了郑州大学图书馆开展阅读推广实践活动的特点,分析了读者的参与度,阐述了该活动对指导经典著作阅读、读者间阅读经验分享与传播的意义。最后分析该活动存在的问题,并提出对策建议:发现阅读骨干,组成不同的兴趣小组;成立常设化的阅读机构,研究和指导阅读;打造品牌阅读推广活动,增强图书馆吸引力;开展阅读心理研究,提高阅读效果;构建良好阅读环境,激发阅读兴趣等。

关 键 词:阅读推广  读者发展  阅读指导  经典著作阅读  读者参与

Practice of Reading Promotion Activities Orienting to Reader Development
Guo Wenling.Practice of Reading Promotion Activities Orienting to Reader Development[J].Information Research,2014(4):103-108.
Authors:Guo Wenling
Institution:Guo Wenling ( Zhengzhou University Library, Zhengzhou Henan 450001 )
Abstract:The paper describes the characteristics of reading promotion practice carried out by Zhengzhou University library, ana- lyzes degree of reader participation, expounds its meaning of guiding classics reading, experience sharing and propagating, analyzes ex- isting problems, and puts forward countermeasures for improvement: discovering reading backbone, and forming interest groups; setting up permanent reading agency to research and guide reading; building brand reading promotion activities to enhance library attraction; carrying out psychological research of reading to improve reading effect; and building nice reading environment to stimulate reading in- terest.
Keywords:reading promotion  reader development  reading guidance  classics reading  reader participation
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