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中国高尔夫大众化发展策略研究
引用本文:王军.中国高尔夫大众化发展策略研究[J].西安体育学院学报,2012,29(3):301-304.
作者姓名:王军
作者单位:深圳大学高尔夫学院,广东深圳,518060
基金项目:广东省体育局软科学研究项目(YT08108)
摘    要:我国高尔夫运动起步较晚,但高尔夫运动发展迅猛,目前中国的高尔夫球场已经达到400多家,高尔夫运动符合时代发展的需要,高尔夫运动大众化发展成为必然趋势。事实上,无论在个人需求、市场供给和政府职能等各个方面都存在着推动高尔夫运动大众化的动力,在高尔夫运动大众化发展过程中,各方都将采取积极的措施。

关 键 词:高尔夫  大众化  策略

The Strategy of Popularization of Golf in China
WANG Jun.The Strategy of Popularization of Golf in China[J].Journal of Xi'an Institute of Physical Education,2012,29(3):301-304.
Authors:WANG Jun
Institution:WANG Jun(Department of Golf Education,Shenzhen University,Shenzhen 518060,China)
Abstract:Golf is developing rapidly in China with more than 400 golf courses running nationwide right now.It has become a trend irreversible for golf to gain more popularity since the sports fall well into the taste of this new age.It is always possible to find driving momentums from various aspects like individual demand,market supply or government functions.Meanwhile,efforts from all parties concerned will be needed in order to push forward popularity of this great sport.
Keywords:golf  popular  strategy
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