首页 | 本学科首页   官方微博 | 高级检索  
     检索      

校园突发事件管理中政府、媒体与公众沟通机制研究
引用本文:陈加思.校园突发事件管理中政府、媒体与公众沟通机制研究[J].科教文汇,2014(17):214-215.
作者姓名:陈加思
作者单位:杭州市交通职业高级中学,浙江杭州310014
摘    要:近年来,我国校园突发事件频发,而政府、媒体与公众之间尚缺乏有效的沟通机制,由此造成了一系列负面影响。本文以“公共危机沟通三角模型”理论为分析框架,就校园危机沟通的原则、策略、校园危机发言人制度的建构,以及政府对媒体与公众的引导与规范等方面提出了相应的对策建议,以期建构一种新型的、可操作性的政府、媒体与公众沟通机制。

关 键 词:校园突发事件  危机沟通  “三T”原则  危机发言人

Government,Media and Public Communication Mecha-nism Research of Campus Emergency Management
Authors:Chen Jiasi
Abstract:In recent years, campus emergencies happened fre-quently in China,but there is no effective communication mecha-nism among the government, the media and the public, which re-sults in a series of negative effects. This paper took"public crisis communication triangle model" theory as analytical framework, the corresponding countermeasures and suggestions were put for-ward. on the principles of campus crisis communication, con-struction strategies, campus crisis spokesperson system, as well as the guidance and regulation of government to the media and the pubic and so on,to construct a new, workable government, media and public communication mechanism.
Keywords:campus emergencies  crisis communication  "Three T"principle  crisis spokesman
本文献已被 维普 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号