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关于武汉市游泳场馆市场化经营的探索
引用本文:汪阳帆,夏力.关于武汉市游泳场馆市场化经营的探索[J].山西师大体育学院学报,2012(5):33-36.
作者姓名:汪阳帆  夏力
作者单位:[1]长江大学体育学院,湖北荆州434023 [2]武昌理工学院,湖北武汉430223
摘    要:运用文献资料、问卷调查、专家访谈、数理统计、比较研究和逻辑分析等研究方法,对武汉市游泳体育场馆的经营模式和现状进行了分析,探索提出了游泳运动场馆资源变通经营的组织方式,并试图提高武汉市城镇居民体育游泳场馆资源供给决策的科学性、合理性和可操作性,力争达到场馆经营服务方式多元化、场馆布局全面化、场馆供给多样化、场馆环境特色化和居民满意最大化。

关 键 词:游泳场馆  资源配置  经营  组织方式  武汉

Exploration Research about the Flexible Management of Wuhan Sports Swimming Venues Resources
WANG Yang-fan,XIA Li.Exploration Research about the Flexible Management of Wuhan Sports Swimming Venues Resources[J].Journal of Physical Education Institute of Shanxi Teachers University,2012(5):33-36.
Authors:WANG Yang-fan  XIA Li
Institution:1.School of Physical Education,Yangtze University,Jinzhou,Hubei 434023,China; 2.Wuchang University of Technology,Wuhan,Hubei 430223,China)
Abstract:By using the literature material law,questionnaire method,interview,data statistics,research comparison and logic analysis,this article analysises the management methods and the current situation of Wuhan swimming sports venues.Putting forward the organization methods of the management of the swimming sports venues flexiation and trying to improve the supply decision's scientific,rationality and operability of the Sports venues.The final goals are: to form diversity management service method,generalization layout,diversity supply,characteristic environment and the maximization satisfaction of the residents.
Keywords:swimming venues  resource allocation  management  organization method  Wuhan
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