| 我国民族动漫产业的发展策略探析 |
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| 引用本文： | 陶健林.我国民族动漫产业的发展策略探析[J].科教文汇,2012(11):205-206. |
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| 作者姓名： | 陶健林 |
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| 作者单位： | 安庆市职业技术学院,安徽安庆246003 |
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| 摘 要： | 动漫产业作为新兴创意产业,可以称作21世纪的朝阳产业。动漫进入我国后,发展迅速但是处于被动的状态。本文首先对当前我国民族动漫产业发展进行了SWOT分析,在此基础上深入探究了我国民族动漫产业发展模式与发展策略,并对其进行了效率评价;最后推测得出动漫产业的发展趋势与前景的结论。
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| 关 键 词： | 民族动漫 产业 发展策略 发展模式 趋势 效率评价 |
An Inquiry into the Development Strategy of China＇s National Animation Industry |
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| Authors: | Tao Jianlin |
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| Institution: | Tao Jianlin Anqing Vocational ＆ Technical College,246003,Anqing,Anhui,China |
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| Abstract: | Animation industry as an oncoming creative industry,can be called a prosperous industry in 21th century.After entering China,animation develops rapidly,but in a passive position.This paper firstly makes an SWOT analysis of the development of China＇s national animation industry and then deeply inquires into the development mode and strategy of China＇s national animation industry. |
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| Keywords: | national animation industry development strategy development mode tendency efficiency assessment |
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