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文化承继与产业逻辑耦合:体育特色小镇生命力培育的路径研究
引用本文:车雯,张瑞林,王先亮.文化承继与产业逻辑耦合:体育特色小镇生命力培育的路径研究[J].体育科学,2020(1):51-58.
作者姓名:车雯  张瑞林  王先亮
作者单位:山东大学体育学院;吉林体育学院
基金项目:国家社会科学基金重点项目(17ATY005)
摘    要:目前,体育特色小镇定位重叠度高、有产品无产业的问题层出不穷,亟待解决文化内涵凋敝与产业逻辑缺位的桎梏。基于体育特色小镇的现实困境,首先,通过回溯特色小镇的历史印记,加强文化承继与产业逻辑的高度耦合与深度作用,认为体育特色小镇应与文化相契合,与产业相呼应,体育特色小镇培育必须回归中国的文脉传承,强调文化自觉与认同,遵循产业链演化规律,增强产业链联动效应。其次,依据产业链纵向蔓连、横向延展与交织协同3个阶段的空间形态、节点关系、投入成本与风险管理的变化,剖析产业链演化阶段与区域的特征,明确体育特色小镇产业培育的重点。最后,提出体育特色小镇文化源与产业链耦合的本质与路径,探讨在文化内源性要素指引下,体育特色小镇产业链空间演化的价值增值过程,从而发挥小镇的承继功能、代谢功能、整合功能与嵌套功能,实现体育特色小镇的生命力。研究认为,在区域条件均较薄弱的区域,应加强政府的扶持与引导,以文化认同为纽带,深耕产业链节;在区域条件一强一弱的区域,促进要素资源流动互补,预防产业链关联能力不足的隐患;在区域条件均良好的区域,以“体育+X”与“X+体育”的联结布局,创新网络嵌入机制,拓宽物理空间、文化空间与心理空间,实现小镇与城市的共享、互融与共生。

关 键 词:体育特色小镇  文化  承继  产业链  演化  培育路径

Cultural Inheritance and Industrial Logic:Research on the Way to Cultivate Vitality of Sports-featured Towns
CHE Wen,ZHANG Ruilin,WANG Xianliang.Cultural Inheritance and Industrial Logic:Research on the Way to Cultivate Vitality of Sports-featured Towns[J].China Sport Science,2020(1):51-58.
Authors:CHE Wen  ZHANG Ruilin  WANG Xianliang
Institution:(School of Physical Education,Shandong University,Jinan 250061,China;Jilin Sport University,Changchun 130022,China)
Abstract:At present,sports characteristic towns have the same characteristics,and the problems of products without industry emerge in endlessly.It is urgent to solve the shackles of the decline of cultural connotation and the absence of industrial logic.This study is based on the realistic predicament of sports characteristic towns.Firstly,by racing back the historical imprints of characteristic towns,we can strengthen the highly coupled and deep role of cultural inheritance and industrial logic.It is believed that sports characteristic towns should be in line with culture and industry.The cultivation of sports characteristic towns must return to the cultural heritage of China,emphasize cultural consciousness and identity,follow the evolution law of industrial chain,and enhance production.Secondly,according to the changes of spatial form,node relationship,input cost and risk management in the three stages of industrial chain,i.e.vertical contiguity,horizontal extension and interweaving coordination,this article analyzes the characteristics and risks of industrial chain evolution stage and region,and points out the emphases and ways of industrial cultivation of sports-featured towns.Thirdly,this article puts forward the essence and path of the coupling of cultural source and industrial chain of sports characteristic town.Under the guidance of cultural endogenous factors,this paper explores the value-added process of industrial chain spatial evolution of small towns with sports characteristics,so as to give full play to the inheritance function,metabolic function,integration function and nesting function of small towns,and realize the vitality of small towns with sports characteristics.The study holds that in regions with weak regional conditions,government support and guidance should be strengthened to cultivate industrial chains with cultural identity as a link;in regions with strong and weak regional conditions,the flow of factor resources should be promoted to complement each other and the hidden danger of insufficient linkages of industrial chains should be prevented;in regions with good regional conditions,the linkages between“sports+X”and“X+sports”should be arranged to innovate.The network embedding mechanism can broaden the physical space,cultural space and psychological space,and realize the sharing,integration and coexistence of small towns and cities.
Keywords:sports characteristic town  culture  inheritance  industrial chain  evolution  nurture path
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