| 试论奥运舵手选拔对我国大众媒介体育传播的影响 |
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| 引用本文： | 林景,余君.试论奥运舵手选拔对我国大众媒介体育传播的影响[J].湖北体育科技,2007,26(4):407-408,404. |
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| 作者姓名： | 林景 余君 |
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| 作者单位： | 1. 武汉体育学院研究生部,湖北,武汉,430079
2. 湖北省体育科学研究所,湖北,武汉,430060 |
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| 摘 要： | 通过文献资料、问卷调查、专家访谈、逻辑分析等方法,阐述了我国大众媒介在奥运舵手选拔中所起的作用,分析了以往我国大众媒体在体育传播方面的诸多不足,提出了奥运舵手选拔对我国大众媒体体育传播的内、外部影响,为提高我国大众媒体的体育传播水平提供参考.
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| 关 键 词： | 奥运 舵手 大众媒介 体育传播 |
| 文章编号： | 1003-983X（2007）04-0407-02 |
| 修稿时间： | 2007-04-01 |
Influence of Olympic Coxswain Selection on the Mass Media in Sports Transmission |
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| Lin Jing,Yu Jun.Influence of Olympic Coxswain Selection on the Mass Media in Sports Transmission[J].Journal of Hubei Sports Science,2007,26(4):407-408,404. |
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| Authors: | Lin Jing Yu Jun |
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| Institution: | 1. Graduate Department of Wuhan Institute of Physical Education, Wuhan Hubei, 430079; 2. Sports Science Institute of Hubei Province, Wuhan Hubei, 430060 |
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| Abstract: | Through the ways of document,questionnaire survey,experts interview and logical analysis,this paper expounds the mass media effect on the Olympic coxswain's selection in china to analyze the shortness of mass media in sports transmission,put forward the inner and outer influence of Olympic coxswain's selection to our mass media sports transmission,provide references and improve the level of our mass media sports transmission. |
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| Keywords: | Olympic Coxswain Mass media Sports transmission |
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