| 中国家族企业多维度信任的差序格局变异——来自服务性企业和技术性企业的比较研究 |
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| 引用本文： | 许秋红.中国家族企业多维度信任的差序格局变异——来自服务性企业和技术性企业的比较研究[J].广东职业技术师范学院学报,2014(12):15-20. |
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| 作者姓名： | 许秋红 |
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| 作者单位： | 广东技术师范学院管理学院,广东广州510665 |
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| 基金项目： | 2012年教育部人文社会科学研究规划基金项目“家族企业信任的差序格局与企业成长研究”（项目主持人：许秋红.项目批准号：12YJA630165）的阶段性研究成果. |
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| 摘 要： | 基于差序格局理论，从多维度信任角度出发，分析了因对能力需要的不同，中国家族企业多维度信任的差序格局变异。研究结论表明：第一，技术性和服务性企业的非家族高层管理人员感知的情感性信任存在着显著的差异．其中，技术性企业高于服务性企业；第二，技术性和服务性企业的非家族高层管理人员感知的认知性信任存在着显著的差异，其中．技术性企业高于服务性企业；第三，技术性企业非家族高层管理人员感知的情感性信任和认知性信任没有显著的差异；第四，服务性企业非家族高层管理人员感知的情感性信任和认知性信任存在着显著的差异，其中，情感性信任低于其认知性信任。
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| 关 键 词： | 家族企业 多维度信任 差序格局 能力 |
On Changes of the Differential Mode of Association of Multi-dimensional Trust in China Family Firms -- A Comparative Study between Service Firms and Technnological Firms |
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| XU Qiu-hong.On Changes of the Differential Mode of Association of Multi-dimensional Trust in China Family Firms -- A Comparative Study between Service Firms and Technnological Firms[J].Journal of Guangdong Polytechnical Normal University,2014(12):15-20. |
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| Authors: | XU Qiu-hong |
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| Institution: | XU Qiu-hong (Guangdong Polytechnic Normal University, Guangzhou Guangdong 510665 ) |
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| Abstract: | Based on the theory of differential mode of association and from the perspective of multi-dimensional trust, the research aims to study the change of differential mode of association of multi-dimensional trust in Chinese family firms. The reason of change lies in that different family firms need different talents of different capacity. The results of data analysis indicate that： （1） non-family top managers＂ perceived affect-based trust in service firms and technological firms is remarkably different with the latter higher than the former. （2） the same difference is also found in non-family top managers＂ perceived cognition-based trust in these two types of firms; （3） there is no difference between affect-based trust and cognition-based trust in technological firm＇s non- family top managers. （4） there is difference between affect-based trust and cognition-based trust in non- family top managers in service firms, their affect-based trust is lower than cognition-based trust. |
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| Keywords: | family firm multi-dimensional trust the differential mode of association capacity |
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