| 对呼和浩特地区旅游纪念品开发的几点思考 |
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| 引用本文： | 韩巍.对呼和浩特地区旅游纪念品开发的几点思考[J].内蒙古师范大学学报(哲学社会科学版),2003,32(3):61-62,95. |
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| 作者姓名： | 韩巍 |
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| 作者单位： | 内蒙古师范大学旅游学院,内蒙古,呼和浩特,010022 |
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| 摘 要： | 旅游纪念品开发、销售是旅游企业在经营中为旅游者更好服务的良好手段，是加大对本地区宣传的重要途径．是增加营业收入的主要措施。但是，笔者发现，呼和浩特市旅游纪念品市场品位不高，精品意识差，存在着诸多不足，亟须我们以创新的精神搞好旅游纪念品的开发。
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| 关 键 词： | 呼和浩特地区 旅游纪念品 存在的问题 开发对策 |
SOME THOUGHTS ABOUT DEVELOPING TOURISM SOUVENIR IN THE AREA OF HUHHOT |
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| HAN Wei.SOME THOUGHTS ABOUT DEVELOPING TOURISM SOUVENIR IN THE AREA OF HUHHOT[J].Journal of Inner Mongolia Normal University (Philosophy & Social Science),2003,32(3):61-62,95. |
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| Authors: | HAN Wei |
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| Abstract: | The development and sale of tourism souvenir is a good means of the t ourism business to serve the tourists better, an important approach to the publi city of the local area, and a major measure to increase income from tourism busi ness. However, the author of this paper finds that the tourism souvenir market i n the area of huhhot is of lower grade; that there is lack of awareness of choic e goods, and some other problems to be solved. In order to better develop touris m souvenir what we need is a pioneering spirit. |
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| Keywords: | the area of Huhhot tourism souvenir existing problems policy for development |
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