| 竞争战略差异度的定量研究 |
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| 引用本文： | 吴晓伟,吴伟昶,徐福缘.竞争战略差异度的定量研究[J].情报学报,2004,23(5):585-589. |
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| 作者姓名： | 吴晓伟 吴伟昶 徐福缘 |
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| 作者单位： | 1. 上海理工大学管理学院,上海,200093;上海应用技术学院,上海,200235
2. 上海应用技术学院,上海,200235 |
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| 基金项目： | 国家 8 6 3CIMS主题课题资助 (课题编号 :2 0 0 2AA4 14 310 )，上海市教委优秀青年教师后备人才科研项目资助(基金号 0 3YQHB15 9) |
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| 摘 要： | 本文认为可以把竞争战略差异度作为竞争情报分析工具之一。战略差异度在预测产业发展和演进、资本市场的投资赢利回报、企业战略转移的难易性等方面具有特殊的意义。
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| 关 键 词： | 竞争情报 战略差异度 战略集团 战略转移 聚类 |
| 修稿时间： | 2004年1月1日 |
Quantitative Analysis on the Degree of Competitive Strategic Variety |
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| Wu Xiaowei , and Wu Weichang.Quantitative Analysis on the Degree of Competitive Strategic Variety[J].Journal of the China Society for Scientific andTechnical Information,2004,23(5):585-589. |
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| Authors: | Wu Xiaowei and Wu Weichang |
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| Institution: | Wu Xiaowei 1,2 and Wu Weichang2 |
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| Abstract: | A tool of competitive intelligence analysis is presented in this paper. Quantitative analysis on the degree of competitive strategic variety is a good method in industry analysis, which has special usefulness in forecasting the evolution of industry, the return on the stock market and the difficulty of strategy transition. |
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| Keywords: | competitive intelligence degree of competitive strategic variety strategic group strategy transition cluster |
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