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经销商评估与选择的专家决策系统
引用本文:刘春朝,陈玉清.经销商评估与选择的专家决策系统[J].宁波职业技术学院学报,2010,14(2):57-60,83.
作者姓名:刘春朝  陈玉清
作者单位:1. 宁波职业技术学院,浙江,宁波,315800;中国矿业大学,江苏,徐州,221008
2. 金华职业技术学院,浙江,金华,321007
摘    要:以快速消费品为例,研究了一种计算机辅助评估经销商的专家决策系统。该系统由7个维度和32个标准构成,通过层次分析法在4类典型市场环境下进行指标赋权,并且运用神经网络法仿真来确保评估结果的可信度,最后获得对潜在经销商的综合评估结果。

关 键 词:经销商评估标准  动态评估  神经网络

Evaluation and selection of distributors based on artificial neural network
LIU Chun-zhao,CHEN Yu-qing.Evaluation and selection of distributors based on artificial neural network[J].Journal of Ningbo Polytechnic,2010,14(2):57-60,83.
Authors:LIU Chun-zhao  CHEN Yu-qing
Institution:1.Ningbo Polytechnic/a>;Ningbo 315800/a>;China/a>;2.China University of Mining and Technology/a>;Xuzhou 221008/a>;3.Jinhua Polytechnic/a>;Jinhua 321007/a>;China
Abstract:This paper introduces a computer-aided decision support tool for qualifying potential distributors.Based on fast moving consumer goods,this tool,developed as an expert system,provides the user with seven dimensions and thirty two specific criteria for arriving at reasonable conclusions by AHP,assesses the accuracy class of those evaluators of by artificial neural network,and demonstrates the comprehensive evaluation methodology for qualifying potential distributors.
Keywords:distributor evaluation criteria  dynamic assessment  artificial neural network  
本文献已被 CNKI 维普 万方数据 等数据库收录!
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