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我国职业体育俱乐部社会责任缺失现状及实现途径
引用本文:李娅晖,张斌.我国职业体育俱乐部社会责任缺失现状及实现途径[J].体育科技文献通报,2014(6):107-108,129.
作者姓名:李娅晖  张斌
作者单位:杭州师范大学体育与健康学院,浙江杭州310036
摘    要:通过文献资料法发现我国职业体育俱乐部社会责任的缺失问题:1监管不力;2经营不善;3社区服务不够;4不重视球迷;为推动我国职业体育俱乐部发展提出相应的建议:1加强监督,司法干预;2科学经营,长远规划;3深入社区,和谐共赢;4球迷为本,深思远虑。

关 键 词:职业体育  俱乐部  社会责任  实现途径

The Lack of Social Responsibility Status and Realization Way of Professional Sports Clubs in China
LI Ya-hui,ZHANG Bin.The Lack of Social Responsibility Status and Realization Way of Professional Sports Clubs in China[J].Bulletin of Sport Science & Technology,2014(6):107-108,129.
Authors:LI Ya-hui  ZHANG Bin
Institution:( School of Physical Education and Health, Hangzhou Normal University, Hangzhou 310036, China.)
Abstract:Through using the method of literature review , this paper finds out the lack of social responsibility of professional sports clubs .1) lack of oversight;2) bad management;3) lack of community service;4) No atten-tion to fan.In order to promote the development of professional sports clubs in China , some suggestions are put forward:1) strengthen the supervision , judicial intervention;2) scientific management , long-term planning;3) into the community, harmony and win-win;4) for the fans, great forethought.
Keywords:professional sport  club  social responsibility  realization way
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