|
|||||
|
|
| 企业CIS战略导入与运行的思考 | |
| 引用本文： | 蒋颖,周莹,孔璎红.企业CIS战略导入与运行的思考[J].大众科技,2012(6):268-269. |
| 作者姓名： | 蒋颖 周莹 孔璎红 |
| 作者单位： | 1. 广西南宁麦哈伦贸易有限公司,广西 南宁 530028 2. 广西水产畜牧学校,广西 南宁530021 3. 广西外国语学校,广西 南宁 530222 |
| 摘 要： | CIS (Corporate Identify System,企业形象识别系统)战略是企业取得长期稳定发展的助推器,企业导入CIS要注重时机的选择,在导入和运行过程中,要避免陷入常见的误区. |
| 关 键 词： | CIS 时机误区 |
Enterprise CIS strategy introduction and operation of thinking |
|
| Abstract: | Enterprise image recognition system by Mind Identity,Behavior Identity,Visual Identity of three parts.Three different and interrelated with each other,promote each other.CIS strategy is the enterprise obtains a long-term stable development of the booster,enterprise introduction CIS should pay attention to the choice of time,in the load and operation process,to avoid the common pitfalls. |
| Keywords: | Corporate identity systems timing error |
| 本文献已被 CNKI 万方数据 等数据库收录！ | |