In a knowledge-based economy, firms' technological innovations represent one of the best ways in order to survive and to achieve firm success. Nonaka and Takeuchi stated that technological innovation is close to firms' intellectual or knowledge asset management, and additional efforts are needed to understand these complex causal relationships. If we can assume that technological innovation causation rarely has a single cause, and that these causes rarely operate in isolation from each other, empirical research needs a new configurational perspective, where the integrity of firms' technological innovations as complex configurations of causal factors are preserved. This way, using a configurational approach, and primary data of 251 technology-based firms based in Spain, this paper explores firms' human, technological, and relational assets configurations and product innovations.