| 对我国视频分享网站及其青年使用者的实证研究 |
| |
| 引用本文： | 詹骞.对我国视频分享网站及其青年使用者的实证研究[J].山东教育学院学报,2010,25(1):73-75. |
| |
| 作者姓名： | 詹骞 |
| |
| 作者单位： | 中国传媒大学电视与新闻学院,北京,100024 |
| |
| 基金项目： | Nokia研究中的资助课题user study on Young Generation and New Media Greation in China研究成果之一 |
| |
| 摘 要： | YouTube的成功为我国视频分享网站的发展指引了一条道路。以土豆网和优酷网为代表的越来越多的视频分享网站相继在我国建立，引导了播客潮流，培育了网民通过网站收看视频的习惯，创造出了新的互联网传播模式。文章重在考察我国一些有代表性的视频分享网站的基本使用状况，以及青年群体尤其是大学生使用者的认知偏好、态度倾向和行为特征。
|
| 关 键 词： | 视频分享网站 用户行为 实证研究 |
The Empirical Research on Chinese Video-Sharing Website and Its Users |
| |
| Zhan Qian.The Empirical Research on Chinese Video-Sharing Website and Its Users[J].Journal of Shandong Education Institute,2010,25(1):73-75. |
| |
| Authors: | Zhan Qian |
| |
| Institution: | Zhan Qian (Television and Journalism School, Communication University of China, Beijing 100024, China) |
| |
| Abstract: | The success of YouTube opens a road worthy of introduction to the development of video-sharing website in China. More and more video-sharing websites with Tudou. com and Youku. corn as leaders have been created stepwise, they lead podcast fashion in China and develop the habit to watch video via network and create a new mode of communication experience through Internet. The empirical research selects some representative video-sharing websites in China as subjects for research. The article aims to analyze the recognition, preference, attitude trend and behavioral features of network users. |
| |
| Keywords: | Video-Sharing Website User Activity Empirical Research |
| 本文献已被 维普 万方数据 等数据库收录！ |
