| 大型综合超市选址评价体系构建 |
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| 引用本文： | 陆凤标.大型综合超市选址评价体系构建[J].山东商业职业技术学院学报,2006,6(4):17-20,26. |
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| 作者姓名： | 陆凤标 |
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| 作者单位： | 上海贸易信托商业行业协会,上海,200435 |
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| 摘 要： | 大型综合超市是近几年我国应运而生的迅猛发展的一种商业业态。国内零售业业内人士都意识到，只有大型综合超市的选址做到科学、合理、正确，才能在竞争中立于不败之地。从大型综合超市的商业特征和效益成本角度出发，列出诸多选址因素，对影响大型综合超市所有影响因子进行逐一分析。旨在提出一套大型综合超市选址因素评价体系，以期提高选址工作的科学性。
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| 关 键 词： | 大型综合超市 选址因素 评价体系 |
| 文章编号： | 1671-4385（2006）04-0017-04 |
| 收稿时间： | 2006-03-01 |
| 修稿时间： | 2006年3月1日 |
A Study of the Appraisal System for the Large Comprehensive Supermarket |
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| LU Feng-biao.A Study of the Appraisal System for the Large Comprehensive Supermarket[J].Journal of Shandong Institute of Commerce and Technology,2006,6(4):17-20,26. |
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| Authors: | LU Feng-biao |
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| Abstract: | This text takes the large comprehensive supermarket as a research object, adopt some concrete methods, for example, on - the - spot investigation and cultural checking heritage etc. Undertaking the theory of the address decision about retailing store, from the commerce characters and cost angle of the large supermarket, we try to show many factors about how to choose the address, and research these factors one by one. |
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| Keywords: | supermarket choose address factor appraisal system |
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