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Artificial intelligence and industrial innovation: Evidence from German firm-level data
Institution:1. Department Economics of Innovation and Industrial Dynamics, ZEW - Leibniz Centre for European Economic Research, Germany;2. Department of Economics, KU Leuven, Belgium;3. Department of Management, Strategy and Innovation, KU Leuven, Belgium;4. Centre for R&D Monitoring (ECOOM) at KU Leuven, Belgium;1. Faculty of Economics and Business, Department of Innovation Management and Strategy, University of Groningen, Nettelbosje 2, Groningen, AE 9747, the Netherlands;2. Max Planck Institute for Innovation and Competition, Marstallplatz 1, 80539 Munich, Germany;3. Rotterdam School of Management, Department of Strategic Management and Entrepreneurship, Erasmus University Rotterdam, Burgemeester Oudlaan 50, 3062 PA Rotterdam, the Netherlands;1. Department of Economics and Statistics, University of Udine, Via Tomadini 30/A, Udine I-33100, Italy;2. Department of Strategy, Entrepreneurship & International Business, ESSCA School of Management, 56 Quai Alphonse Le Gallo, Boulogne-Billancourt 92513 CEDEX, France
Abstract:This paper analyses the link between the use of Artificial Intelligence (AI) and innovation performance in firms. Based on firm-level data from the German part of the Community Innovation Survey (CIS) 2018, we examine the role of different AI methods and application areas in innovation. The results show that 5.8% of firms in Germany were actively using AI in their business operations or products and services in 2019. We find that the use of AI is associated with annual sales with world-first product innovations in these firms of about €16 billion (i.e. 18% of total annual sales of world-first innovations). In addition, AI technologies have been used in process innovation that contributed to about 6% of total annual cost savings of the German business sector. Firms that apply AI broadly (using different methods for different applications areas) and that have already several years of experience in using AI obtain significantly higher innovation results. These positive findings on the role of AI for innovation have to be interpreted with caution as they refer to a specific country (Germany) in a situation where AI started to diffuse rapidly.
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