| 基于价值网模式的企业合作竞争博弈研究 |
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| 引用本文： | 李振华,赵黎明,温遇华.基于价值网模式的企业合作竞争博弈研究[J].软科学,2008,22(1):22-26,31. |
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| 作者姓名： | 李振华 赵黎明 温遇华 |
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| 作者单位： | 1. 天津大学,管理学院,天津,300072
2. 天津南开太阳高技术发展有限公司,天津,300384 |
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| 摘 要： | 基于价值网这种非线性拓扑结构,建立了具有直接供需关系的多个制造商和供应商之间合作竞争的两阶段动态博弈模型,在上下游企业之间采取四种策略组合(非合作—非合作、合作—非合作、非合作—合作和合作—合作)的情况下,对制造商同时独立进行产量决策和联合进行产量决策的情况进行了对比分析,并对制造商独立进行产量决策和联合进行产量决策的情况进行了纵向比较。结果表明,在制造商独立决策的情况下,合作—非合作策略的集体效率最高;在制造商联合决策的情况下,只有合作—合作策略组合有可能成为提高集体效率的有效途径。
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| 关 键 词： | 价值网 合作竞争 博弈 策略组合 |
| 文章编号： | 1001-8409（2008）01-0022-05 |
| 收稿时间： | 2007-01-22 |
| 修稿时间： | 2007年1月22日 |
Research on 'Coopetition' Game among Enterprises Based on Value Network |
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| LI Zheng-hua,ZHAO Li-ming,WEN Yu-hua.Research on ''''Coopetition'''' Game among Enterprises Based on Value Network[J].Soft Science,2008,22(1):22-26,31. |
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| Authors: | LI Zheng-hua ZHAO Li-ming WEN Yu-hua |
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| Abstract: | In this paper,the two-stage dynamic game model of the "coopetition" between multi-manufacturers and suppliers which have direct supply-demand relationships is established based on the nonlinear topology of value networks.In the conditions that the manufacturers and the suppliers take four strategy combinations(i.e.strategy combinations of noncooperation-noncooperation,cooperation-non-cooperation,noncooperation-cooperation and cooperation-cooperation),the contrast analysis is made when manufacturers decide their outputs independently and jointly,then the lengthways compare is made in the conditions that the manufacturers decide their outputs independently and jointly.The results indicate that,when the manufacturers decide their outputs independently,the cooperation-noncooperation strategy has the best collective efficiency;on the contrast,when the manufacturers decide their outputs jointly,the cooperation-cooperation strategy is the only effective way to improve the collective efficiency. |
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| Keywords: | value networks coopetition game strategy combinations |
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