| 高职院校学报办刊的调查分析——以内蒙古自治区高职院校为例 |
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| 引用本文： | 高云伟.高职院校学报办刊的调查分析——以内蒙古自治区高职院校为例[J].包头职业技术学院学报,2012(2):43-45. |
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| 作者姓名： | 高云伟 |
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| 作者单位： | 包头职业技术学院高等职业教育研究所 |
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| 基金项目： | 包头职业技术学院院级科研课题阶段性成果。课题编号:Y1109 |
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| 摘 要： | 高等职业教育的快速发展客观上需要有学术交流和支撑的平台,学报作为这样的载体可以有力推动高等职业教育的发展。调查内蒙古自治区高职院校学报办刊状况,分析目标定位、读者定位、特色定位和产品定位等方面存在的不足,指出高职院校学报今后发展应在目标、读者、特色以及产品等方面需加强,并能结合自身的实际与高等职业教育同步发展和提高,推动自治区高等职业教育加快发展。
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| 关 键 词： | 高职院校 学报 目标定位 读者定位 特色定位 产品定位 |
Investigation and Analysis of Higher Vocational College Journals |
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| Gao Yunwei.Investigation and Analysis of Higher Vocational College Journals[J].Journal of Baotou Vocational & Technical College,2012(2):43-45. |
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| Authors: | Gao Yunwei |
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| Institution: | Gao Yunwei(Higher Vocational Education Institute,Baotou Vocational & Technical College,Baotou Inner Mongolia 014030) |
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| Abstract: | The rapid development of higher vocational education requires an academic exchanges platform,the journal can vigorously promote the development of higher vocational education.By investigation of the Inner Mongolia autonomous region the journal of higher vocational colleges,the paper analyzes the journal orientation,and points out that the journal of higher vocational colleges should be improved in its target,reader,and future to promote the development of higher vocational education in Inner Mongolia Autonomous Region. |
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| Keywords: | higher vocational colleges journal objective orientation readers positioning the feature localization product positioning |
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