| Abstract: | BROADCAST WRITING: PRINCIPLES AND PRACTICES by Roger L. Walters (New York: Random House, 1988—$17.00, paper) WRITING BROADCAST NEWS: SHORTER, SHARPER, STRONGER—A PROFESSIONAL HANDBOOK by Mervin Block (Chicago: Bonus Books, 1987—$22.95) HANDBOOK FOR PUBLIC RELATIONS WRITING by Thomas Bivins (Lincolnwood, IL: NTV Business Books, 1988—$14.95, paper) PUBLIC RELATIONS CASES by Jerry A. Hendrix (Belmont, CA: Wadsworth, 1988—price not given, paper—also available is a 100 page instructor's manual for adopters) |
