Abstract: | NATURAL AUDIENCES: QUALITATIVE RESEARCH OF MEDIA USES AND EFFECTS edited by Thomas R. Lindlof (Norwood, NJ: Ablex, 1987—$37.50) COMMUNICATION, GENDER, AND SEX ROLES IN DIVERSE INTERACTION CONTEXTS edited by Lea P. Stewart and Stella Ting-Toomey (Norwood, NJ: Ablex, 1987—$35.00) QUESTIONNAIRES: DESIGN AND USE by Doug R. Berdie, et al. (Metuchen, NJ: Scarecrow, 1986—$22.50) CHILDREN AS CONSUMERS: INSIGHTS AND IMPLICATIONS by James U. McNeal (Lexington, MA: Lexington/Heath, 1987—$24.95) |