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新闻标题中的语音隐喻及功能
引用本文:胡忠坤.新闻标题中的语音隐喻及功能[J].黑龙江教育学院学报,2011,30(5):136-137.
作者姓名:胡忠坤
作者单位:哈尔滨工业大学,华德应用技术学院,哈尔滨,150025
基金项目:中央高校基本科研业务费专项资金资助项目
摘    要:为了吸引读者的注意力和兴趣,新闻标题中往往采用各种方法来增强吸引力。语音隐喻是从语音角度探讨的"跨域喻指"的隐喻现象。基于语音相似的语音隐喻能够增加标题的魅力,产生画龙点晴的效果。

关 键 词:新闻标题  语音隐喻  功能

Phonetic Metaphor and Its Functions in News Headlines
HU Zhong-kun.Phonetic Metaphor and Its Functions in News Headlines[J].Journal of Heilongjiang College of Education,2011,30(5):136-137.
Authors:HU Zhong-kun
Institution:HU Zhong-kun(Huade School of Applied Technology of HIT,Harbin 150025,China)
Abstract:In order to attract readers' attention and interest,various methods are frequently employed in news headlines to enhance their fascination.Phonetic metaphor is a metaphoric phenomenon which discusses domain-mapping from the aspect of phonetics.Phonetic metaphor,based on phonetic similarity,is able to gain news headlines' enchantment,making an impressive start.
Keywords:news headlines  phonetic metaphor  functions
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