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重庆市居民体育消费现状调研
引用本文:同英,王智平,冉清泉.重庆市居民体育消费现状调研[J].中国体育科技,2003,39(5):60-61.
作者姓名:同英  王智平  冉清泉
作者单位:西南师范大学,体育学院,重庆,400715
基金项目:重庆市科技计划软课题《重庆体育产业发展对策研究》(99-5 475 )之子课题
摘    要:采用问卷调查、数理统计等方法 ,对重庆市居民 2 0 0 0年体育消费情况进行了调查研究 ,结果表明 :重庆市居民参加体育活动主要为自发型 ,体育消费的主要形式为物质性消费 ,不同年龄人群体育消费的对象、态度显示出不同的特点 ;消费观念、经济条件和闲暇时间等是影响重庆市居民体育消费的主要因素。

关 键 词:重庆  体育消费  居民  体育活动
文章编号:1002-9826(2003)05-0060-02
修稿时间:2001年12月17

The Investigation on Current Situation of Sports Consumption for Residents in Chongqing
TONG Ying,WANG Zhi ping,RANG Qing quan School of Physical Education of Southwest Normal University,Chongqing ,Ch ina..The Investigation on Current Situation of Sports Consumption for Residents in Chongqing[J].China Sport Science and Technology,2003,39(5):60-61.
Authors:TONG Ying  WANG Zhi ping  RANG Qing quan School of Physical Education of Southwest Normal University  Chongqing  Ch ina
Institution:TONG Ying,WANG Zhi ping,RANG Qing quan School of Physical Education of Southwest Normal University,Chongqing 400715,Ch ina.
Abstract:By using the method of questionnaire, mathematical s tatistics, this paper makes an investigation on current situation of sports cons umption for residents in Chongqing. The result shows that residents in Chongqing take part in sports activity spontaneously, their consumption focuses on materi al consumption. There is different feature of consumption for residents at diffe rent age and attitude. Consumption concept, economic condition and leisure time are the main factors to influence sports consumption of residents in Chongqing.
Keywords:Chongqing  sports consumption  re sident  sports activity
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