| 冲突与融合:唐代诗人的商业意识及角色换位 |
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| 引用本文： | 姜革文.冲突与融合:唐代诗人的商业意识及角色换位[J].江西师范大学学报(哲学社会科学版),2007,40(2):48-53. |
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| 作者姓名： | 姜革文 |
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| 作者单位： | 南京师范大学,文学院,江苏,南京,210097 |
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| 摘 要： | 随着商业环境的变化,唐代诗人对商人和商业问题的态度也出现了转变。个别诗人在处理与商人相关问题时能不管身份而据实情;少数诗人逐步形成了良好的广告意识;有的诗歌具有物品交换功能;不少诗歌具有广告目的和作用;甚至在文学作品中出现了士商合流的现象。这些情况都说明士商关系正逐步由冲突转向融合,唐代诗人已有了自觉的商业意识。
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| 关 键 词： | 唐代 诗人 商业 广告 士商合流 |
| 文章编号： | 1000-579(2007)02-0048-06 |
| 修稿时间： | 2007年1月21日 |
Attitude Change of Poets of the Tang Dynasty towards the Business World |
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| JIANG Ge-wen.Attitude Change of Poets of the Tang Dynasty towards the Business World[J].Journal of Jiangxi Normal University(Philosophy and Social Sciences Edition),2007,40(2):48-53. |
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| Authors: | JIANG Ge-wen |
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| Abstract: | With the change of business,poets of the Tang Dynasty changed their attitudes about the problems of businessmen and commerce.Individual poets were able to deal with problems concerning businessman objectively,regardless of their own identity. A minority of poets had got a good sense of advertising.Some poems were able to be exchanged as a commodity,while many poems were written as advertisements.Moreover,in literature,there came up with a blending of literature and business,which shows that their attitudes were changing towards the business world. |
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| Keywords: | the Tang Dynasty poets business advertising blending of literature and business |
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