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打造品牌提升教育类期刊质量
引用本文:覃柏生.打造品牌提升教育类期刊质量[J].高教论坛,2007(4):189-191.
作者姓名:覃柏生
作者单位:广西教育杂志社,广西,南宁,530021
摘    要:本文分析了教育类期刊当前存在的问题,提出了树立精品意识;突出特色,发展优势;科学确定读者定位,增强读者互动;人才强刊,重视队伍建设等几条打造教育类期刊品牌的措施.

关 键 词:教育类  期刊  品牌
文章编号:1671-9719(2007)04-0189-03

Creating Reputation and Improving Quality
QIN Bo-sheng.Creating Reputation and Improving Quality[J].higher education forum,2007(4):189-191.
Authors:QIN Bo-sheng
Institution:Guangxi Jiaoyu Publishing House, Nanning,Guangxi, 530021
Abstract:Educational periodicals have been playing important role in promoting Chinese education.Today in order to survive and develop in the market of fierce competition,it is necessary for the educational periodicals to improve their quality to create good reputation.This article includes three parts: 1) problems concerning educational periodicals;2) creating good reputation to gain development in fierce competition;3) attaching great importance to personnel management
Keywords:educational  periodicals  good reputation
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