| 免费义务教育政策下武术馆校经营状况及发展对策研究 |
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| 引用本文： | 尹海立,姜玉泽,丛威,李杰.免费义务教育政策下武术馆校经营状况及发展对策研究[J].山东体育学院学报,2008,24(10). |
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| 作者姓名： | 尹海立 姜玉泽 丛威 李杰 |
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| 作者单位： | 1. 鲁东大学体育学院,山东,烟台,264025
2. 北京体育大学武术学院,北京,100084 |
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| 基金项目： | 国家体育总局武术研究院资助项目 |
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| 摘 要： | 免费义务教育政策在一定程度上影响着武术馆校的发展，也成了研究武术馆校运营的切入点。运用文献资料、问卷调查等方法，对比分析实施免费义务教育前后武术馆校的生源状况、收费状况以及经营内容等的变化，阐述免费义务教育政策对武术馆校经营发展的影响，提出今后武术馆校进行合理化经营的若干建议。
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| 关 键 词： | 义务教育 免费 武术馆校 经营 对策 |
Operation and strategy for development of martial art schools under the policy of free compulsory education |
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| YIN Hai-li,JIANG Yu-ze,CONG Wei,LI Jie.Operation and strategy for development of martial art schools under the policy of free compulsory education[J].Journal of Shandong Physical Education Institute,2008,24(10). |
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| Authors: | YIN Hai-li JIANG Yu-ze CONG Wei LI Jie |
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| Institution: | YIN Hai-li1,JIANG Yu-ze1,CONG Wei1,LI Jie2 (1.Institute of Physical Education,Yantai Normal University,Yantai 264025,2.Martial Art Institute,Beijing Sport University,Beijing 100084,China) |
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| Abstract: | The policy of compulsory education which is free of charge has influenced the development of martial art schools in some degree.It thus becomes the point to investigate the operation of those martial art schools.By literature data,survey and other methods,the author compares and analyzes the differences in students' quantity,charges and operation contents in martial art schools before and after the implementation of free compulsory education.It also discusses the influences on operation development of marti... |
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| Keywords: | compulsory education free of charge martial art martial art schools marketing strategy |
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