| 武功山旅游开发的SWOT分析 |
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| 引用本文： | 王海燕,张志芳.武功山旅游开发的SWOT分析[J].临沂师范学院学报,2008,30(6):94-98. |
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| 作者姓名： | 王海燕 张志芳 |
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| 作者单位： | 临沂市园林管理处,山东临沂,276005 |
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| 摘 要： | 武功山风景名胜区拥有丰富的自然生态旅游资源，目前处于开发初期，在生态旅游研究非常少的情况下，急需相关的理论研究作为依据．在对景区区位交通条件、开发条件、旅游资源、生态素质评价的基础上，通过SWOT分析，系统地把握景区发展的内外在条件，认为景区应采取进攻型的开发战略，为合理开发武功山风景名胜区提供参考．
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| 关 键 词： | 武功山 旅游开发 SWOT分析 |
SWOT Analysis in Wugong Mountain |
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| WANG Hai-yan,ZHANG Zhi-fang.SWOT Analysis in Wugong Mountain[J].Journal of Linyi Teachers' College,2008,30(6):94-98. |
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| Authors: | WANG Hai-yan ZHANG Zhi-fang |
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| Institution: | (The Administration Office of the Landscape Architecture in Liny City, Linyi Shandong 276000, China) |
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| Abstract: | Wugong Mountain is abundant in ecotourism resources.However,correlative research is far from enough.In this paper all kinds of influencing factors of tourism exploitation are evaluated by using the method of SWOT analysis according to which active strategy should be adopted in Wugong Mountain.The purpose of this paper is to provide some references for the sustainable development of Wugong Mountain. |
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| Keywords: | Wugong Mountain tourism exploitation SWOT analysis |
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