| 产业投资角度下产业竞争情报的分析 |
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| 引用本文： | 胡笑梅,刘腾展.产业投资角度下产业竞争情报的分析[J].现代情报,2013,33(2):111-116. |
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| 作者姓名： | 胡笑梅 刘腾展 |
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| 作者单位： | 安徽财经大学管理科学与工程学院, 安徽 蚌埠233000 |
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| 摘 要： | 自2012年以来,欧洲主权债务危机持续发酵,对全球经济增长造成重大打击,世界经济面临"二次衰退"的风险。与此同时,全球各行业的发展也出现了一些新的情况。对于产业投资来说,获取及时有效的竞争情报,提高对产业形势的分析水平,才能保证在危机中获取目标利益。本文通过对产业投资的整个流程环节分析,分析产业竞争情报在每个环节的作用,以及需要何种的情报,从而对产业投资决策提供合理依据,同时给出产业投资在竞争情报方面的启示。
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| 关 键 词： | 产业竞争情报 产业投资 自身评价 产业生命周期 |
Analysis of Industry Competitive Intelligence in the View of Industrial Investment |
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| Authors: | Hu Xiaomei Liu Tengzhan |
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| Institution: | College of Management science and Engineering, Anhui University of Finance and Economics, Bengbu 233000, China |
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| Abstract: | Since 2012,with Europe's sovereign-debt crisis continuting,and which takes a heavy blow to global economic growth,the world economy is facing"a double dip"risk.At the same time,there have been some new developments of every industry in the world.For industrial investment,getting timely and effective competitive intelligence and raising the level of analysis on the industrial situation,which can guarantee to get objective interest in the crisis.This paper analysed the entire process chain of investment and the role of competitive intelligence in every aspect,and pointed out what information is needed,provided reasonable investment for industrial investment decisions,and then,gave a revelation industrial investment in the field of competitive intelligence. |
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