| 宁波乡村旅游市场开发策略分析 |
| |
| 引用本文： | 史锴.宁波乡村旅游市场开发策略分析[J].科教文汇,2013(36):206-208. |
| |
| 作者姓名： | 史锴 |
| |
| 作者单位： | 宁波东钱湖旅游学校,浙江·宁波315124 |
| |
| 摘 要： | 改革开放以来，宁波的乡村旅游从原来单纯的农业观光，逐渐发展为现在以农家乐为主、多种形式并存的局面，乡村旅游点遍及全市各区县。宁波旅游业在浙江的总体实力仅次于杭州，乡村旅游资源点数量位居全省第一。本文结合实际情况，指出宁波发展乡村旅游业具有的广阔前景，探讨发展中存在的问题和不足；在此基础上，寻求发展宁波乡村旅游的途径，提出宁波开发乡村旅游的对策和措施，以期实现乡村旅游持续发展，带动乡村实现社会和经济发展的战略目标。
|
| 关 键 词： | 乡村旅游 宁波 可持续发展 |
Analysis on the Development Strategy of Ningbo Rural Tourism Market |
| |
| Authors: | Shi Kai |
| |
| Abstract: | Since the reform and opening up, the tourism of Ningbo mainly relied on happy farm house, different from single rural sightseeing. The place of rural tourism points are all over the whole city. The overall strength of Ningbo tourism are next to Hangzhou. The number of rural tourism places is in the first place of Zhejiang Province. This thesis points out it has a broad prospects for Ningbo to develop rural tourism. It also discusses the problems and shortages during the development. Based on this, it tries to find the method to develop the rural tourism, points out the countermeasures and measures during developing Ningbo rural tourism, and hopes to achieve the sustainable development of rural tourism, and drive villages to achieve the strategic objectives of social and economic development. |
| |
| Keywords: | rural tourism Ningbo sustainable development |
| 本文献已被 维普 等数据库收录！ |
|
